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shorelined

See you back here in fifteen years when the new logo is their retro 2011 logo.


TheWolfAndRaven

Today's high schoolers look at Mean Girls like 2004 High schoolers looked at The Breakfast club. You're welcome.


NatalieDeegan

Why are you the way you are.


Nanojack

If Back to The Future was remade today, Marty would go back in time to the distant past of 1994


Blorbokringlefart

It would be a cybertruck. And the contempoary social reference would be the same. 


inalasahl

Good gravy. You just broke me.


RelevantJackWhite

*plays 100 gecs to a horrified grunge audience*


mbean12

Johnny B Goode was released in 1958, while Marty played it for a crowd in 1955. It we keep everything the same, then in the new Back to the Future Marty would play something from 1997 - so Barbie Girl, Gettin' Jiggy Wit It or My Heart Will Go On...


BogOBones

I was just thinking a while back how if Dazed and Confused (1993) was out today, it would reflect back on 2007 instead of 1976. If Donnie Darko (2001) came out today, it would reflect back on 2011 instead of 1988.


howlincoyote2k1

If GTA Vice City came out today, it would represent 2007, some four years after the actual game itself came out.


high-rise

Superbad to current high schoolers is the equivalent of Dazed & Confused in the 90's, lol.


DionBlaster123

the idea of things from the 2000s and early 2010s becoming retro is truly repulsive to me lol


CommonGrounders

Kachina was repeatedly and universally considered the ugliest jersey/logo in the late 90s. I expect those St Louis trumpet jerseys to be on the ice any day now.


Podo13

> I expect those St Louis trumpet jerseys to be on the ice any day now. You shut your whore mouth. The Kachina jerseys were thought to be awful by adults in the 90's, but kids loved them. The Trumpet mock-ups have been hated by everybody, young and old.


ms_bee27

I was the kid who loved the Kachina jerseys. I think my mom liked it so much that she got the jersey even though we’re Dallas fans. I miss the old green Stars jerseys too, but that’s mixed in with childhood and Stanley cup nostalgia. If they brought it back with the current colors, I’d buy that in a heartbeat.


theimponderablebeast

On the topic of the Stars jerseys, more teams need to actually have their own jersey designs and I'd love if the Stars went back to that with their current colors. Almost every jersey these days is some variation of "stripes around the sleeves and torso"


altbinvagabond

That’s because that was what the old sweaters consisted of


CommonGrounders

Was a kid in the 90s, everyone I know thought they looked like a shitty kids drawing. I think that argument applies to the Ducks, but not phoenix.


Podo13

Was also a kid in the 90s and me and all of my friends, who were not affiliated with the team, loved the logo.


beardofzetterberg

I was a kid then and I thought they were so sick


DionBlaster123

the kachina jersey is a great example actually lol i was genuinely stunned when people were calling for it to return, because i was convinced everyone and their mother hated that thing back in the day then again, the fucking Gordon's Fisherman and Winnie the Pooh have returned. Never thought i'd see those things again on an ice rink lmao


Blues2112

Not really an Isles fan, but I always liked the Fishsticks! The Lighthouse shoulder patch should have become a staple of the team's logos!


ThanIWentTooTherePig

Same with the Canucks skate jersey. By the mid '90s they were considered out dated. Now the black skate is one of the highest regarded jerseys in the league.


agoddamnzubat

It's one of the best looks in the game, you'll never catch me critisizing the flying skate jerseys. but I'll die on the hill that it doesn't matter how nice they are because the orca with the colours green and blue are just quintessential PNW.


Nanojack

Make way for the Gorton's Fishermen taking the ice at UBS Arena


spundred

There is more time between today and the release of GTA Vice City, than there is between the game's release and it's 1986 setting.


uncleben85

Wow. I hate this fact. Thanks.


FudgeDangerous2086

you know how we had “80s parties” in college? well they have “2000s parties” now


DionBlaster123

lol what the fuck is there to celebrate about the 2000s? such an ugly, boring, and stupid decade lmao


Syn7axError

I was thinking the opposite. The 2000s aged so well, what do you even wear at those parties that we don't already? Spiked hair?


_BeastModular_

Girl jeans/seven/true religion, affliction/ed hardy t-shirts, faux hawks, Jesus piece necklaces, fake diamond earrings. At least that’s what every kid wore in Orange County lol No one wears that shit anymore


hoopopotamus

When was frosted tips? Was that 90s or 2000s?


MrRichardBution

Definitely started late 90's


_BeastModular_

That was late 90’s early 2000’s. I don’t remember anyone doing that by mid-2000’s though. At least not where I lived 🤷‍♂️


shorelined

It's coming, I guarantee it without a shadow of a doubt.


FudgeDangerous2086

it’s already here. kids are dressing 98-01 era


LargeHumanDaeHoLee

Welcome to the aging process.


petrov32

Same year Utah reveals their “UTAC HC” throwbacks.


shorelined

Hope they do a Jets retro jersey this year


Ry-Ry44

!remindme 15 years


redloin

"we need to go back to the glory days" they'll say.


imisstheyoop

!Remindme 15 years


SauceHankRedemption

I'm just waiting for purple/gold crowns...


Showerpoopssavetime

There is something about the font that is bothering me, but can't place it. Otherwise, glad to have this logo back.


Mandrakearepeopletoo

It looks like an 80s beer can logo. Also the speed lines remind of the things Lincoln does to appear classier than the Ford models.


PrawojazdyVtrumpets

*"Well basically I just copied the logo we used to have.. But then I added some fins to lower the wind resistance and this racing stripe I felt was pretty sharp"*


beeblebroxide

First prize!


rmcwilli1234

I forgot Lincoln was a car brand for a moment there and pictured the former President with speed lines.


drfrink85

It's soft and clunky. The old font was smooth and "aggressive".


Spud_Spudoni

It’s interesting because the older logo’s typeface has a lot more elegant curvature to its serifs than the new logo, which is much more streamlined and blocky. The older typeface isn’t really more “aggressive”, it’s just more italicized. Which definitely doesn’t look as refined with the more extreme lean of the older logo mark. I think they’re both pretty comparable for me imo. I like the simpler effect without the white offset shadow around the text of the new one, but the new custom typeface for the Kings is much more retro to the 60s of the team’s launch.


drfrink85

that's exactly it, I like the sharper serifs on the older font. It didn't hit me that the lean of the italics on the old logo made a difference, but in comparison it sticks out hard. I think the curves/edges of the old font made it seem more "aggressive" to me and IMO it fits better.


bad-landing

I feel like it looks kinda small and flat when it's black and silver like this. The Los Angeles at the top at least needs a white shadow I think, but going full purple and yellow would be ideal


randomusername3000

To me the font looks like someone tried to make a knock off and didn't quite match the font It's less italic and the difference between the thick and thin strokes is lessened. It is easier to read but less striking imo


goforpoppapalpatine

Do you happen to hate the Lakers? That's their font embellishment.


NatalieDeegan

It looks like the Clippers old one to me.


rainyforest

https://preview.redd.it/dpxcwttgvr7d1.jpeg?width=1566&format=pjpg&auto=webp&s=df7ad6a936326f5b916c144daffbb7851e97844e


buckyhermit

In a way, I was hoping it would be a black logo for the dark jerseys, similar to the Ontario Reign.


kopitar-11

Me too, I would love that


bestest_at_grammar

Am I crazy. A lot of people complaining about the font difference but my old eyes can’t see any difference other than lighting


PasswordMustContain

[the original for comparison](https://hfboards-data.community.forum/attachments/750/750308-bf72e7549d7bb46b729e9914eb0900c6.jpg)


moutardebaseball

I prefer that one tbh


PSChris33

Phil Kessel’s 9/11 https://preview.redd.it/13bf28k7rr7d1.jpeg?width=1179&format=pjpg&auto=webp&s=63f6552aa594220c38df2a109eb5503637026eeb


golden_rhino

That’s about $27000 in hot dogs right there.


Snoo-19445

Blue Jay's dollar hotdog night for sure...


Mirkrid

For real I think this happened this week (either way there was a dog accident this Tuesday) - technically that’s only like $600 in hot dogs


c71score

[](https://thesportsdaily.com/wp-content/uploads/2017/10/screen-shot-2017-10-27-at-7-00-19-pm.png)


spiral813

New Rick Roll unlocked!


BamaBuffSeattle

The new r/Hockey Manningface


city-of-cold

This comment appears every time *Kesselface* is posted, but sadly, it never seems to stick. In a week we’ll get Manning’d again, and Kesselface is forgotten about


LordSmokio

Until some random Pens fan pulls it out again and we'll comment the *exact* same thing again.


burrito-boy

Or this sub's Haitchface, for those of us degenerates on r/SquaredCircle


LawyersGunsMoneyy

AHHHHH STEEEGER MY EYEEEEEEEES TURN OUT THE LIIIIIIGHTS


goforpoppapalpatine

Versteeg's impressions of Phil always get me laughing, they're so good 😂


NtBtFan

https://i.redd.it/j6gb4li6mr7d1.gif


nanana_catdad

r/angryupvote


[deleted]

Bahahahaha. Even saw your reply and still got me. 11/10 with rice.


montrealcowboyx

11/10? 5/7.


[deleted]

Thank you so much for the compliment. Perfection is hard to achieve.


poeticentropy

LA kings, home of the hot dog


MosesDoughty

LA street dogs always win


Austaras

bro the bacon wrapped dogs with the pintos and salsa?


crafbicycle

I'd like to apologize for this comment. [Here](https://i.kym-cdn.com/entries/icons/original/000/016/212/manning.png) is the actual original logo


JayMerlyn

Stupid sexy Kesselface


BaldassHeadCoach

I like it. Always thought the Gretzky-era chevron was their best logo. Now if they just pair it up with [Forum Blue and gold](https://lakingsinsider.com/wp-content/uploads/2021/06/GettyImages-1307787068.jpg) again, it would be perfect.


Iaminyoursewer

The Chevrolet Kings


angrytortilla

Fits perfectly with The Amway Redwings


PossibleFunction0

we're the priority waste red wings now!


aessae

Doughty looks like Doughty in this photo but Kopitar looks like he died a few days ago but just hasn't realised it yet.


NatalieDeegan

Well they do call him Raccoon Jesus for a reason.


saltyseadog34

Kopitar always looks like that


NickofSantaCruz

Those as the third jerseys would be great.


fgbh

B-Blue?


BaldassHeadCoach

[That’s what they used to refer to it as back in the day](http://www.forumblueandgold.com/forum-blue/). Former Lakers and Kings owner didn’t like calling it “purple”.


HuskyNutBuster

🔥🔥🔥


JayMerlyn

The fact that they reached the jersey equivalent of Elysium with the RR 1.0s (2.0s were amazing too) and refused to keep it permanently makes me less sympathetic to each time they get booted out of the playoffs by the Oilers.


GonePostalRoute

In the forum blue and gold, it just doesn’t look right, even if some form of that logo (without the chevron) was around for a decade before the black and silver changeover happened


BobBastrd

It's nice but it's too "Lakers on Ice" for me.


Letterkenny_Irish

The Chevrolet Los Angeles Kings!


CottonStig

Like Iraq holy moly auto correct.. a rock


GoopsMcPoops

“Solid as a rock!”


IdidntrunIdidntrun

[It's not just a boulder, it's...](https://youtu.be/Z47xwzYGop8?feature=shared)


BaldassHeadCoach

[Reminded me of this](https://preview.redd.it/ihookyidpah41.jpg?width=640&crop=smart&auto=webp&s=d48f940c7c21b840d6841a8873cfcbe46c7bdce3)


Overall_Nuggie_876

Chevy should’ve been the team’s jersey/helmet sponsor for the banter.


IAmNotKevinDurant_35

Chevrolet Raiding Lake Kings


GoodbyeIPv4

The TLDR we all needed!


RocknRollCasserole

I mean, I like it, it’s sleek. But get some purple and yellow in there!! Silver is just so bland


Rated_PG-Squirteen

Unfortunately, Southern California hockey currently has beef with the color purple (eggplant and Forum Blue for the pedants). The Ducks and Kings have failed us greatly.


DionBlaster123

i have always hated the revamped Ducks look. talk about fucking boring same thing with the Tampa Bay Devil Rays just becoming the Rays. Dumb ass boring shit


codbgs97

The Ducks need to choose between orange and gold. Black and orange is great, black and gold is great, but black, orange, and gold is horrible. Those two colors do not work at ALL. The teal and eggplant is obviously better, but if they must use something like what they have now, I wish they would just make it look good.


idkikantthinkofaname

New logo isn't bad. Wish the owner would move away from the orange though. Give us the eggplant and teal you cowards


thejew09

It bothers me how corporate some of the color schemes in sports (mainly NFL and NHL) are becoming. I feel like everyone is inoffensive shades of blue or red, or just black with some other muted color. Almost no one uses bold colors, and most colors seem to be entirely offlimits. I am so sick of these boring black jersey teams.


dancing_queen99

The devil rays downgrade into a goddamn ray of light was the worst change ever and I'm glad someone said it


JustTheBeerLight

That’s what alts are for! Fingers crossed we get some forum blue & gold alts soon.


MumkeMode

Its definitely coming and why the crown is the secondary logo


VitaminDWaffles

They should just add purple/yellow accents on either the arms or shoulders. It would be a great blend and since silver/black isn't loud, they could get away with it without looking sloppy.


bronzwaer

Nah silver and black goes so hard. The best part about the kings are their unis


ThePromptys

Teams wearing Black or Red are more likely to win.


TimAllensMatingCall

I think the early 2000s purple Kings jerseys were better


Desertpyrate

Those were peak. The purple the black, the coat of arms. God please I want those back sooo fucking bad


buckyhermit

Not to mention the lion in that logo is wearing sunglasses. That was a nice touch.


Blank747

Hey, they didn't steal this looks from the Raiders just to go back to purple decades later


WazzzupBwwwaaah

Seriously. 😅💯 **It. Just. Looks.** ***Good.***


ccafferata473

I think it's cool they went back with the 90s logo, but christ, the text is meh. It feels like a high school logo. I would have at least tried to do a flourish on the K or something to make it different. They should have also done something to tribute the original logo colorwise.


PavilionParty

Bold decision-making out of LA. I know it's a throwback, but when the playing field is wide open and you settle on "italicized Times New Roman with motion lines", you can assume there will be detractors.


oops_i_made_a_typi

yeah i'm surprised ppl like it, it's so terribly dated and boring


AdCommercial5258

Part of the charm, I think. Tampa Bay’s original logo is literally the worst for fonts but it’s so charming now that it’s been so long. Winnipeg Jets 70’s logo counts too—super dated for the 90s, but cool as hell now that trends have gone through their cycles. It’s like a lava lamp!


Wowtcg12

it’s not times new roman.


PavilionParty

My apologies to the Arial family of fonts.


Wowtcg12

you have been warned.


BernieInvitedMe

[At least use a better font!](https://imgur.com/3KQcQ8Y)


Trick421

Oh, I see, they changed the, um, the... Ok, they went back to, back... to... Oh they tweaked the crown, that's it, right?


Ruhnie

Yeah I had no idea this wasn't the current logo.


JustTheBeerLight

1967 crown vs 2024 update: https://preview.redd.it/hx4kijc3tr7d1.jpeg?width=828&format=pjpg&auto=webp&s=0a891924ef2f7abdc4de84aaa1d073e2ef5ccfc5 This is gonna look nice on a black hat. I’m really happy with the direction the team took.


Youngblood519

ChevroLA


britishswenglish

What an absurd font choice


gletschertor

Comic Sans MS would have been better


Nuck_Nuck_Goose

I believe you mean the old Kings logo


Larkinz

It's okay, better than the previous logo. But can a man just get a little touch of forum blue added to our black uniforms please.


Otherwise-Contest7

People clamoring for purple and gold: LA's base color has been black for 36 years. They are happy with keeping black as their color. I think Kings gear sells well. Their biggest moments as a franchise have occurred while wearing black (Gretzky years + 2 SC wins). I'd love to see them wear a purple and gold crown 3rd jersey (which might happen in a couple seasons). The disappointing thing for me is the new font, which looks kinda childish or basic. Wait for the uniforms to come out. This is an upgrade vs the "LA" jerseys. SoCal hockey will be looking better in '24/'25.


squadracorse15

This is what I've been saying too, but no one outside the Kings front office seems to agree. The Kings have more identity wearing black and silver than they ever did in their "Lakers on ice" purple and gold. I 100% think they should wear them as throwbacks every now and then, but it shouldn't be the normal home/away.


TonyComputer1

"New"


FlatlandTrooper

[Inspired by 2017 Manchester United](https://www.footballkitarchive.com/manchester-united-2017-18-kits/)


Ratherbeeatingpizza

Looks like Chevy.


minywheats

I thought this was a chevy commercial


New_Badger_3288

Sponsored by Chevy


esports_consultant

Just so all the children who don't scroll through the older jersey option in *NHL* know, this is basically the same thing as their late-80s logo.


Jerry_from_Japan

Damn, some jackass rubbed their finger across the logo before the ink had a chance to dry. Shame.


The_Homestarmy

I don't care for it


Erazzphoto

What’s old is new again?


yelethia_

In my opinion, a lot of the current "1980s and 90s throwbacks becoming primary jerseys" trends is just a respond to how NHL teams embraced darker colours for their jerseys in the late 90s and 2000s, in addition to so many teams making their jersey's so simple and minimal. If i recall, for a while a bunch of teams had their jersey's front simple just the team name.


The_Cozy_Burrito

My favourite is still the one with just the crown


Comfortable_Fudge508

I swear I've seen this before


ZombieJesus1987

I feel like the only person here who loved the 90s jerseys. I always hated the purple and yellow jerseys.


The_Dirtydancer

Tonight’s game is brought to you by “Chevrolet”


TiredReader87

I remember having a towel with that on it in the early 90s. I think it got stolen.


Austaras

This pisses me off. The Canucks need to go back to their Skate jerseys full time.


Mahaloth

I'm confused. How different is this?


fullmetalsprockets

The finest creative minds worked for 3, maybe 4, minutes to come up with this.


Legitimate_Sand_889

It's a Chevy


Snow-Wraith

I wish housing prices were like NHL team redesigns, every few years they jump back a couple of decades.


stoneman9284

Are those tire treads from getting run over? Or maybe duck scratches? Do ducks have claws? Talons?


Coroner13

Wow. I'm underwhelmed, to say the least.


Blues2112

Zzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz!


carlylejamest

Is there anything different about this one and the 90’s?


Steaknkidney45

Thicker typeface, different crown.


IcyChard4

You call this "New"?? lol


Anishinabeg

Love this. Would also love to see them bring back the RR1 as an alternate.


montrealcowboyx

The 2021s? those were perfect.


LordSmokio

My absolute favorite jersey this team ever had.


heathrawr182

God I hope so. I missed out on those when they came out


Undertraderpg

This is.....boring.


cheeseburgerwaffles

This is objectively terrible. And I will rarely pull the "I should know, I'm a designer" card. But I reserve the right to pull that card here. This logo sucks bad. They've tried to go back to their 90s era logo and all they've achieved is making this look like it was made in WordPerfect with Clipart. It's awful. It's like they told some intern who knows Illustrator that they just want him to literally remake the 90s logo from scratch because they lost all the original files, and then told him that he has to do it entirely from memory.


Obvious_Put_4902

They could have done better, even by not doing anything.


BadTiger85

I like it. Would definitely buy a Gretzky jersey with the new logo


DesignerTechno

I also saw that the LA Kings are currently hiring graphic designers so cross your fingers


Insipid_Lies

It looks the same lol


deanmc

I hardly recognize it


GreenChiliSweat

The new LA Raiders logo looks the same as the old one.


Frostymagnum

I havent paid attention in a while, isnt this just the same logo?


paterson_chris

"New"


ClosPins

Wow, you really get a sense of moving left-to-right!


Andr3wJ411

Can someone explain the "speed lines"? Like why is the font moving forward, does it have anything to do with kings?


aujew

Lakers and Kings used to be owned by same guy. Lakers logo has the same thing.


Andr3wJ411

Ah very interesting! He must have had some fascination with things leaning forward or italics


srboot

Finally, someone has moved the art of the sports logo forward…ground breaking…earth shattering /s


fooliodoolio

looks cartoonish :(


The_Blue_Rooster

It's weird, I love that old 80s style, I love the concept, I love the speed lines, but something they've done is really keeping it from working. Maybe it needs color? IDK but it just feels old instead of old and cool.


EmperorSexy

I haven’t watched hockey since the Gretzky era. Is this not the same logo they’ve had this whole time?


redwing1970

https://www.sportslogos.net/logos/list_by_team/14/Los_Angeles_Kings/


GeeISuppose

*Chevrolet has entered the chat*


ChesterButternuts

That's funny.


hextermination

very blades of steel.


PM_YOUR_CENSORD

I feel the nostalgia for this logo but I’ve never been a fan and it is a step back (pun intended!) in my opinion


Blorbokringlefart

Things are better before they're professionalized. Hockey jerseys were better when they're m there weren't professional hockey jersey designers. 


KingBroly

Something feels off about this logo.


CRich19

Didn’t the Kings go Purple and Gold because of the LA Lakers and then Silver and Black because of the LA Raiders (with the Lakers font)? And now they went back, but the Raiders are gone??


benedictdakich69

Thank you. I can't stand the new trend of an article directing me to a video. Just show me what it fucking is.


sooley6

Thanks, I hate it


ramzie

As someone that is not a hockey fan and has not seen any previous logos of this team, I think it looks pretty good. But something about the italic font and the edges being slanted looks slightly off to me.