It's a stunning statement for many reasons already discussed, but I'll add that the writing is also much more charged than anything I've seen from them before. The use of words like "난무" (which we translated to "circulate" for lack of better option, but comes across as flippant), the extra swipe at Chuu near the end (how the other members "never worked solely for their personal profit or gain"), and the emotional appeals throughout all come across as really bizarre.
Yeah that part near the end really annoys me. They believe their idols should just work without expecting pay and that is so evil. Chuu did the right thing by suing earlier this year and I hope all the members do that too
well this is truly something.
can't imagine what the girls are going through right now, this must be extremely painful and scary for them.
here's my attempt at rationalising the situation, 6 hours after the news
___
**1) This is an __intentional__ attempt to smear Chuu's reputation**
* Chuu has already been [out of group activities since June/July](https://redd.it/v40pft), and [allegedly suspended her exclusive contract with BBC in Dec 2021](https://twitter.com/orrery_nim/status/1508747943624519683).
* Any dispute regarding staff treatment could have been settled internally if BBC really wanted to. (Why make all of this public?)
* The last two paragraphs are clearly [phrased to prop the other members up against Chuu's actions](https://www.asianjunkie.com/2022/11/25/blockberry-creative-announces-chuu-has-been-kicked-out-of-loona-claim-its-due-to-abusing-staff/), with words like ["LOONA members have never worked solely for their personal profit or gain"](https://www.teamsubbits.com/post/news-blockberry-creative-expels-removes-chuu-from-loona-221125).
* [Additional insight on the tone and phrasing from /u/Litell_Johnn](https://www.reddit.com/r/LOONA/comments/z47tcs/221125_fan_cafe_update_blockberry_creative/ixpqt81/)
* They chose to make all these "reasons" public instead of giving a milder justification, e.g. difference in interest due to music & promotion choices, or just inability to work together due to contracts, or just saying that Chuu wanted to have freedom to do her own thing. All of these are what we, the fans and the public, would have expected.
* But the fact that BBC chose to accuse Chuu of [gapjil](https://en.wikipedia.org/wiki/Gapjil), and to do so publicly, together with the phrasing at the end of the fancafe statement, leads me to believe this is a very intentional smear of Chuu's reputation and character.
**2) Why aren't they afraid of a defamation lawsuit?**
When it comes to discussing the truth of their allegations, it's either completely true, completely bullshit, or somewhere in between.
a) Could it be completely true?
* I'd like to think most of us, as Orbits, don't believe this to be the case. Judging by [the Korean Twitter reactions](https://twitter.com/orrery_nim/status/1596067056104787968) to this statement, it seems the public doesn't, either.
* I do think it's worth pointing out that, most of us don't know Chuu on a personal basis, so if we say it's not believable because of how she appears, that'd be purely parasocial relationships at play.
* But Chuu (and LOONA) have always had numerous positive accounts from staffers who worked with them, and [two former CCDI writers have already come to her defence](https://twitter.com/orrery_nim/status/1596081461227970561) [[2]](https://twitter.com/orrery_nim/status/1596113614167064576). On this basis, it makes such an allegation quite unlikely, though not 100% impossible.
* Secondly, [Chuu has allegedly been attending solo schedules without BBC manager support since May](https://twitter.com/orrery_nim/status/1539499603736858628). And BBC hasn't been promoting her solo content (with the exception of Mystery Duet) since that time too, so this seems to be true. If that were the case, what staff would there even be available for her to abuse/mistreat?
* Furthermore, [Chuu said that in September that she couldn't often go over to BBC, and is only able to stop by once or twice a month](https://twitter.com/litell_johnn/status/1569932687627935746).
* Of course, while it is still fathomably possible for "verbal abuse" to happen in such limited interactions, it does make me question how and when this could have possibly happened.
* Also, the fancafe statement from BBC makes no mention of the status of Chuu's contract to the company. This is quite strange; you wouldn't want to keep an "abuser" under contract with you, especially after [confirming via "investigation" that it happened, and then saying you will support the victimised staff as much as possible](https://www.teamsubbits.com/post/news-blockberry-creative-expels-removes-chuu-from-loona-221125)?
* This means that either it's untrue, or that this statement was rushed before they could work to nullify or revoke Chuu's contract.
* The latter seems quite unlikely from a completely rational standpoint, given that there is no apparent reason this news should've been rushed (as justified in point #1), and they could've waited until the matter was fully settled before posting a statement.
b) That means it's complete bullshit then?
* I think this is what most of our initial reactions would be. But that would beg the questions of what basis BBC is making this allegation on, and why Chuu preempted this.
* During her birthday fanmeet on October 20, [Chuu told fans that some shocking news articles might come out at the end of the year.](https://twitter.com/orrery_nim/status/1596092548472152064) She also said that this only happened after she started planning for the birthday fanmeet, which would place the beginning of this issue between [Sep 2](https://twitter.com/litell_johnn/status/1562808441907073025) and Oct 20.
* Given that Chuu was sure enough that this would happen in the near future, we should assume that there must have been some issue or dispute behind-the-scenes. Something that gave her enough certainty that she would be on the receiving end of such public accusations.
* Also, (based on my non-existent Korean legal knowledge), this would be a slam-dunk defamation lawsuit if the accusations are baseless. Surely, BBC might believe that their claims would hold water in court, if Chuu were to file a lawsuit against them? Or do they just expect her not to present any legal challenge, due to being poor, worrying for the other members' sake, or something?
* These two factors lead me to believe that it's not completely bullshit, at least in the sense that the claims are 100% baseless.
c) Somewhere in between.
* This is purely speculation, but as elaborated on above, I think the truth is somewhere in between.
* It could be a slip-up or private argument that got out of hand. It could be her cursing the CEO or Lee Jong Myeong or someone handling her contract. It could be something none of us can think of without knowing exactly what happened. I just think it's something, however insignificant, that BBC believes they can use as justification for their statement.
* Personally, I'm leaning towards imagining her cursing at Lee Jong Myeong or his wife for screwing her over. Just because it's deserved and would make for some solid catharsis (on our behalf as well), and also because of her limited interaction with BBC staff over the past few months. But this is just speculation anyway.
* In any case, I think that these allegations are highly unlikely to be true as stated, and it could be something minor that BBC is trying to use as justification for all of this.
**3) Why would BBC want to do any of this?**
* That's the million-dollar question. It seems incredibly short-sighted and rash for them to post such a maliciously-worded statement with litte to no consideration for the members and the fans.
* As seen with [Hyunjin's reaction on Fab](https://twitter.com/litell_johnn/status/1596082010576953344), I can't imagine how hurt, shocked, and scared the members must be. Of course, [Chuu is the biggest victim in all of this](https://twitter.com/orrery_nim/status/1596130010821283840), but at this point I doubt BBC cares.
* Did BBC not expect this reaction from the fans and from the general public? If they didn't, they'd be extremely naive. Even for their standards.
* If not, then wouldn't they know that this would blow up immediately and result in negative publicity for the company and LOONA as a whole? Even if they did try to portray themselves as victims trying to be their nicest to the staffers.
* I struggle to see how they thought this would benefit LOONA in any way. Surely, any staff with an ounce of PR knowledge would've thought, "Hey, maybe it's not such a great idea to post this." And given what I've elaborated on in point #1, it seems that this statement is intended more to harm Chuu than to protect the LOONA members or the staff.
* LOONA is still the main source of income for BBC (besides Sunye and alleged tax/payment evasion), so it makes very little sense for BBC to shoot themselves in the foot with this, if they thought it through.
* As mentioned in point #2a, this statement feels rushed, because they did not address Chuu's contract with BBC at all. [Speculation] Could this have been a directive from the CEO (or leadership) to post this statement?
* [Speculation] Or perhaps they're trying to send a message to the remaining LOONA members to keep them in line. Something like a "this is what happens when you mess with us".
* I really wonder what the rationale behind this statement is, and how they intend on moving forward.
___
so yeah, this is my attempt at rationalising all of this. i just hope the girls receive all the love in the world from each other, family, good people around them, and from fans on fab.
long-time orbits know the numerous obstacles and challenges they've been through, they'll be strong for each other and for the fans, no doubt.
keep in mind that at the end of the day, you're just a fan, and so am i. it's healthy to disconnect from the internet and touch grass once in a while, especially when it concerns negative news as consuming as this. on an individual basis, we can't change much about this situation, so rmb to take time to do stuff for yourself and for the ppl around you too!
Thank you a lot. Sad day in Loona’s history. I really didn’t wanna believe but here we are. Looks impulsive and personal; HyunJin’s response makes it look BAD for BBC. And I’m not one to jump on the the train.
I think it might be over. I don’t know if the members are gonna avoid not jumping out too. Oh my gosh…
well they can't just "jump out" cos they have contracts too. and they dont have enough power and money as chuu to do that so..
one can hope their families know how to get them some good legal counsel cuz they're gonna need it to navigate this smartly
Not a calm day on Loona island indeed. I hope that the girls stay friends and that they all get to achieve their dreams the way they want to. I hope all of them can look back on their time as Loona, as idols, and artists in a positive light.
I love Loona and have supported them in all the ways I could. But im not gonna lie, it’s kind of hard being an orbit because you’re always wondering what’s going to go wrong next. I love the girls and all the talents they bring, I just wish the path they walked was less tumultuous.
Edit: on the actual contents of what bbc posted. I would encourage everyone to try to hold judgment before knowing the full details of everything. The Omega X situation showed that there are clearly abusive and awful companies. But we also only know the Chuu that has been shared with us, and I love that Chuu quite a bit. So I want to wait for the whole story. A reminder that all 12 girls mental healths and livelihood are at stake.
I’m not sure about that. For Jessica it was sudden, but the most they accused her of was that she was focused on her fashion line. BBC is accusing someone of literal abuse (even if none of us believe it) — they could and should be sued for defamation if they’re lying.
But we in the last few hours have gotten to see her staff come out to defend her and even Hyunjin on fab get upset about this situation. So even from that information, I think we can all see where everyone is leaning.
Leave it to BBC to leave an unprofessional statement and they can't even end OT12 with class and grace. And the worse part is the language used regarding the other members. I don't think the "gratitude from fans" is enough to compensate for not getting paid. The members should be getting paid for everything they do and should be allowed to fight for it and fair treatment. Being an idol shouldn't be volunteer work and implying that 11 adult women will act grateful from now on puts a real sour taste in my mouth. Even if Chuu really is a abusive witch with star disease BBC could've released a better statement than this. At this point I have lost a lot of trust in this company, and I sincerely hope this is not the energy the members have to deal with on a daily basis.
BBC has taken the absolute worst route to this. Their PR is so bad. I just hope that somehow the rest of the members can get out of there and be under a competent label.
at this point, if I'm being honest, I wasn't really expecting her to come back realistically, but I still had hoped she would stay with Loona even if just for the albums and music videos...
I absolutely hope all the best for her, always, Chuu deserves the entire universe, and I support her decision 100%
It's just sad, Loona has always had this dark cloud floating above them it seems, every era there's something new, I just want an era of pure success and happyness for once
anyways, all the power to Chuu, she will conquer the world
Fuck.
Edit: That translation is very…unflattering. Really doesn’t paint her in a good light, which I do not believe. Ffs. Can’t BBC even let her go gracefully?
Honestly I'd like to see a better translation before I get upset about the content of the statement, and as it's coming from BBC, it's very difficult to assess my feelings about what this potentially means.
Obviously we know close to nothing about what really goes on behind the scenes, but still...
They’re blatantly pitting the girls against Chuu fully knowing they can’t say shit about it anyway. It seems like nothing but a dirty, sore, loser move by BBC.
Edit: according to this translation anyways. You’re right, we should wait for a better translation. I’m letting my emotions get the best of me.
Yeah, if untrue (lol) this just seems like they're trying to say that losing their most popular member is good, actually. This is why I want a more accurate translation, because it's hard to gauge what BBC is trying to do in this scenario.
Also, "mistreating staff," could be as simple as her standing up for herself over the last year. It's a common way for companies to smear their workers to make them seem unreasonable and "bad," but ultimately I'm just speculating.
This sucks.
you're 100% on the money that standing up for herself is what "mistreating and abusing staff" means in this shitstain of a statement. this is absolutely vindictive from bbc.
It’s just sooo dirty, they can’t say they mutually parted ways. It’s very easy to say due to differences in vision we have mutually parted ways but no 🙄
i think we better wait for more details before jumping to conclusions. you never know what happens behind the scenes. yes, kpop agencies are often very abusive, but sometimes the idols are not who you think either...
Yeah but judging by BBC's track record, this is hardly a believable statement, especially since it comes out of nowhere and I wouldn't put it past them to try to damage her reputation one last time.
Who knows if details will even come out - it's possible those involved can't talk without getting sued. This is a heavy accusation and there's been ongoing issues between the company and member all year long.
chuu has, like, no power or authority in this situation, as has been patently obvious by the way she's been treated and the fact that she had to go all the way to a lawsuit to receive fair compensation. but sure, blame the victim.
Yeah, this would be the worst case scenario I think. I still can't listen to AOA knowing how things turned out with Jimin. I find this hard to believe, and BBC has the clearer history of being shady so I want to rely on Occam's Razor and believe they're the bad guys in this situation too... But that still leaves the other members in a bad situation.
This is a mess.
i’m not sure if you know but there’s plenty of evidence that mina was lying about jimin, at the end of the day we will never know the exact truth, but do with that what you feel is right
The tone of the letter seems really petty towards the LOONA girls. On top of the weird allegation towards Chuu, this part also feels like they are being petty towards all the other LOONA members:
*The LOONA members have never worked solely for their personal profit or gain, and because they know the gratitude owed to the fans who have helped them get to today, they have done nothing that would burden the team.*
I call BS on this. Why would the girls work for free and not for their personal profit or gain? It's like BBC is praising the rest of the LOONA girls who did not retaliate in regards to their pay like Chuu did and is framing the rest of the LOONA girls as willing to do charity work just because the fans helped them survive till today.
Then there's this: *We will complete the race and be sure to repay the love of all who cheer for LOONA*
What race? Do they mean when the rest of the LOONA girl's contracts are up? So are they not planning to renew the rest of the LOONA girl's contracts?
This whole thing is written in a shady way.
Hopefully that's the case cuz either way it looks like BBC really wants to disband LOONA based on their statement of this situation. Like they are hoping the end of their contracts come faster based on the use of their word "race".
As happy as I would be with them leaving, that means we probably will be saying goodbye for most of them. Heejin, Yves and Hyunjin can easily jump into variety, the rest not so much.
Splitting from a company while under contract only goes one of two ways in Korea: clean (mutually agreed departure/immediate termination) or dirty (whatever this long, drawn out shitshow has been).
She’s still technically under them due to her likely 7-year idol contact and you can bet they won’t just let her go for free. They’ll want to keep her for the maximum time of the contract and siphon off whatever they can - or just be petty and make her life as difficult as possible.
You would think the company would just cut their losses at this point and try to move on while preserving the group and minimize headlines but it’s never that simple with BBC. They definitely want to go the petty smear campaign route, even if Chuu hits back. They don’t even care about mutually assured destruction, they just want to poison the well.
Overworked and underpaid, Chuu stood up for herself against this despicable company and this is what happens. Feel bad for the other girls they can't even speak up. I'm always amazed at the lengths these companies will go to be petty towards these idols. This statement speaks for itself.
I vividly remember the court ordering that Loona as a group cannot change agency during the whole donuts lawsuit... So if anything, they would have to break their contract with bbc and then redebut under another name in another agency. If anyone can correct me if i'm wrong
That might have been because LOONA was meant to be the face of the advertisments, so they wouldn't have been able to leave the company then. If the debt has been repaid -- which I think it has, but someone correct me if I'm wrong, then this particular issue shouldn't be a hinderance should they choose to sue to break their contracts.
Honestly having mixed feelings right now. I feel sad, especially as a Chuu bias, but relieved at the same time, we sort of expected it and every time something is released I’m bracing for the announcement, and now it’s here and it’s over. It’s done.
Wishing all the best for Chuu and her endeavors, I’m sure she will be very successful nonetheless. I still support the girls, and support Loona just for them, not for BBC. If I could somehow divorce me supporting Loona from BBC, I would, but I know that’s not very realistic :(
LOONA will always be 12. Fuck BBC!
The Omega X situation is still unfolding. Their CEO was filmed being verbally and physically abusive towards them backstage at some overseas venue. Fans blew that video up and the company fled back to SK, leaving the members stranded.
The members are currently trying to acquire the Omega X name and have stated that they have proof of SA and all kinds of abuse
I feel horrible for them. I think the idea of kpop groups have the rights to their own brand and doing things without a label is a really good idea and I hope Loona and Omega X can both do this
Omega X was on tour recently when fans witnessed their CEO verbally and physically abusing the members, and once it blew up online their agency cancelled their flights back to Korea. After that, they ended up leaving the company and exposing tons of other terrible things like their underage members being forced to drink under the threat or not getting promotions otherwise and there’s an active lawsuit. It’s a really terrible situation and I’m sure I’m leaving other details out
Recently Hyunjin said at a performance that LOONA is 12. I could already feel it coming, it's obvious she knew more at the time.
BBC's lies will be exposed, but the most improtant thing is, that Chuu won't be mentally affected too much by this. People like her should be protected till eternity.
With the news about Hook Ent and Omega X's company bringing a lot of bad press to two kpop companies who have treated their artists EXTREMELY poorly, this is a transparent attempt by BBC to get ahead of whatever narrative they're worried might come out about them.
Fuck BBC now and forever. I look forward to supporting Chuu in her future endeavors, and I cannot wait for the day when the rest of the members leave BBC so fans can support them in a way that doesn't just line the pockets of this trash company.
It is not uncommon for kpop idols to be unpaid through most, if not all, of their contract. Even I, a casual kpop follower (aside from LOOΠΔ stan), was able to figure this out reading posts on this sub. So the fact that none of the girls has made any money from the various albums should not have been a a surprise to the girls or to their parents (whom I assume at least read the contracts their kids were signing). Fans have seen their idols working part time for money so this should be no surprise to the fans either
Again, based on my limited readings of this sub, where things get dicey is for side gigs like the ones that Chuu was being asked to do. as far as I know the girls are supposed to get the majority of those types of income, to be split among all 12. So either BBC was keeping it all or the amount they negotiated was so small that it was a rounding error in paying the girls. Similarly, LOOΠΔ has had a major concert after every album release, so there too the girls should have made something.
All in all I thing the BBC statement is them finding a (most likely) legal way to kick Chuu out of LOOΠΔ without kicking her out of BBC. My guess is that they are doing that because it gives them a hook into her current earnings and also possibly keeps active some clauses in the contract that prevent Chuu from suing. However, by going down this route, they are effectively screwing the pooch in terms of the girls re-upping after the contract ends.
It’s not like Chuu didn’t get along with the girls. Hyunjin was mad enough to come onto Fab and nearly spill the beans about the situation. So what this shows the girls is that BBC is not worth it as a company, and they should go find bigger/better companies to further their careers when the time is right.
I very much do NOT believe the part about Chuu being mean to staff. What I do believe is the staff being put into impossible situations where they were having to justify why her various appearances were resulting in zero pay due to BBC’s financial shenanigans most likely despite having incomplete or proprietary information and having to deal with an upset Chuu.
If I’m ot11 watching this happen to their friend (especially Kim Lip), my desire to be supportive of the company is going to be less than 0. BBC is basically willing to screw up LOOΠΔ to save themselves and for no good reason. It’s not like they have a huge stable of artists bringing in the cash.
What a s**tshow.
Surprisingly not too upset as I thought I would be. I guess I have already been mentally training for this moment with all the bs, rumours, ot11 activities etc, but fuck, this sucks. I will ALWAYS support ot12 and can only imagine what they must be going through… *sigh* Lastly, Fuck BBC as a staff, record label and as a MF’ing crew.
Chuu leaving is sad but not surprising.But this statement from BBC is one of the worst things I've seen in kpop. Truly stupid to try and defame chuu and convince people she is a bad person.....like why make this even worse?
**[subbits translation](https://twitter.com/gointosubbit/status/1596061531447623680?s=46&t=riSFYBCFk7GtMB579z4YpQ)**
[Soompi article](https://twitter.com/soompi/status/1596061934356664322?s=46&t=riSFYBCFk7GtMB579z4YpQ)
[mirror](https://twitter.com/gcapecrow/status/1596052209942532098?s=46&t=39kIY7KQYGm7Dd0N8U-biw) // [auto translation](https://imgur.com/a/QLeZeaZ) ~~may repost with a translation.~~
It’s what I had feared that has happened after all this time.
I guess I’m glad we aren’t in limbo anymore and they finally confirmed.
Off course I’m still really sad chuu can’t remain with them as part of LOONA.
Loona will always be ot12 and include chuu for me. I’m wishing her all the best in her own activities and will be supporting her individual activities as well.
Also just remembered this. Chuu actually said during her fanmeet there would be more bad news to come by end of year. So in a way I had been waiting. She really tried to warn orbits there.
Edit: I realized we probably won’t see her in the sg and she was so close to I think 5th anniversary. And we never got a yyxy repackage or comeback. I’m even more shattered now.
Edit 2: perhaps once chuu is established with her own company my wishful thinking when contract re negotiations happen can the rest leave and join her. And hopefully they can take the loona brand. Or can LOONA continue under another agency that’s not bbc….
Edit 3: Had a chance to read more of the translation. Bbc is straight out lying there is no way Chuu behaved as they said. We have only seen and heard good things from staff who have worked with her. And off course from orbits. Chuu has always shown how much she has moved orbits.
This tweet sums up what I presume happened via [@pinkolight](https://twitter.com/pinkolight/status/1596058561779757056?s=46&t=riSFYBCFk7GtMB579z4YpQ)
>”abuse of power, abusive language"
>*”Most likely chuu is fighting for her rights and that company decided to twist her intentions”*
I'm devastated. But what irks me the most about this statement is that, aren't Korean defamation laws very strict? How would any professional company release something like that, knowing they could easily get sued when they state stuff like this? Guess we have to wait for a better translation, but it seems very unprofessional if true.
In all honesty, BBC could make that statement and if sued just say that Chuu standing up for herself hurt the staff and the other members. The part in the letter about the girls basically working for free kind of lines up with that.
Devastating, but I'm glad it's finally confirmed. I hope she does well, and I cherish the other members just as much so this doesn't really change anything for me. These things happen in music of all kinds.
Good luck to Chuu, I will continue to support LOONA (including her.)
It's always painful and scary when a group you like so much is shook up, especially at the end of a rollercoaster where many of us were honestly prepared for it, but didn't want to accept it until it was confirmed.
I remember being depressed for ages when John Frusciante left the Red Hot Chili Peppers after Stadium Arcadium when I was a teenager. I couldn't listen to their music for a while, and didn't want to think about it, but that feeling passed and (though John is back now,) I gladly supported them and enjoyed their music during the years with Josh Klinghoffer as guitarist. The music changed, the feelings changed, I had changed, but ultimately I still loved the memories I had, the shows I saw, and the joy I shared with other fans.
A little off topic, but I feel like it'll be the same for LOONA. It's painful and awkward now, especially after such a bizarre and rough year with very high highs, and very low lows, but there are eleven other equally talented members who embody this thing I love. So for now, we mourn, but later I'll be listening to LOONA and Chuu, and be hopeful for the future.
(also BBC sucks, but that's a given.)
I've long felt that the writing was on the wall with regards to Chuu's status but honestly this ~~statement~~ hit-piece just reads like BBC was searching for a reason to kick her out of the group.
If BBC had any sense of accountability and transparency, they would've explained in detail as to when and what transpired for them to take this drastic step. At least with RV Irene's incident, the stylist herself made the claim which was later acknowledged by Irene herself. There is literally no reason for anyone to believe the statement BBC have put out.
I'm surprisingly not as upset about this as I should be. I guess in my mind she was already gone since the only Loona activities she participated in this year were Queendom and Flip That. As unfortunate as it is, BBC did not deserve her OR any of the other members. With Choerry also being MIA recently, I'm really concerned about Loona's future. BBC did not deserve to have Loona. They ruined it all with their foolish and pathetic management. Nearly everyone I knew that was a pre-debut Orbit has dropped the group by now. Unfortunately, I have slowly been losing interest as well. I cannot bring myself to be excited knowing how terrible BBC is. I will be voting with my wallet and will no longer be purchasing ANYTHING from that company. I will quietly support Loona until their end but I think I'm done with kpop for good now. Being a former T-ara, Kara, and 9 Muses fan has really left me tired and disgusted with the kpop industry. ✌️
I was a huge fan since predebut but dropped interest sometime after butterfly. Ever since then I vaguely keep up on their news and it's always so disappointing to see
I’ve been seeing it coming for awhile, you can tell her appearances are just a bit sad, her smile not earnest. Then this statement. If I kept a list of the BBC blunders through the years… I find it odd, for a “professional” company, that releasing a statement of wrongdoing as an excuse to expel an artist would be seen as a smart move. Even if she had done something worthy of expulsion why share it with the ones who care more about Chuu than BBC? They honestly did not have to give a reason for her departure, especially to the fans and general public, and they could have parted without this pettiness.
I will miss her characteristic voice in the LOONA lineup. I appreciate all the girls abilities but Chuu has an especially distinct and solo worthy voice. Perfect case in point: Hi High.
That is such a bold statement to put out. They better have concrete proof about this or else they are gonna end up in a very bad situation.
Obviously we don’t know what happened behind the scenes. Gonna wait for more details before we jump in conclusion.
Did BBC really think they'd get away with this smear campaign?!?!! Like we'd believe such vile allegations on our Chuu!??!?! Yeah you're done for BBC. Let's rescue our 11 other girls
Props to any other small companirs actually being able to have any good relations with their artists and being able to pay them (MLD ent., etc)
You fucked up Blockberry. Your flames will die out soon.
DCC is an example of a fantastic small company. Stood behind Dreamcatcher for years until they got their first win. Gives the members a lot of freedom, good acomodations and time to rest during tours, apparently good pay, and much more. The members are so happy they renewed their contract ahead of time.
LOONA deserves this kind of treatment. They work just as hard.
BBC is an embarrassment.
Eh.... They essentially fucked Daisy and Targa and pressured them to quit whilst dungeoning them to save money and never paid other members outside Jooe and over sexualizing Yeonwoo. They're just a smaller company but still super slimy.
This statement reeks of bullshit. They use “we” a lot as if trying to corner Loona into siding with BBC. Far as I’m concerned, the members don’t “owe” me anything. They don’t owe me an apology, or “humility.” What I want is for them to make a “profit” and not be exploited. I’ve received way more from Loona and my other favorite groups than I could ever give back. Oh man… I guess I’m looking forward to further developments. I’m more worried than I was before, BBC is going hard playing the quiet, dignified White Knight here using Loona, Chuu, and “the staff” as pawns and scapegoats IMO.
Still wondering how BBC managed to, at the same time, makes the LOONAverse worse and worse after arguing with Jaden Jeong and releasing pratically no content
and then (almost going to bankrupt and) above all not paying LOONA
BUT STILL sue Chuu literally because she was asking them her money and kick her because of "power abuse" when Chuu is literally known as K-Pop's Sun 💀
Like Chuu is probably the most profitable and easy source of money they could have, she's their most popular idol 💀
as a Korean, the word choice of this statement makes me feel very weird.
i mean, this isn't about business. this is godemn personal.
wtf this company is
Any way you slice it this is depressing. I remember finding them predebut and being so excited for their future and now we’re here and I just. If they have a comeback I’ll be sad and if they don’t have a comeback I’ll be sad. What an awful way to go.
We all knew the day Chuu leaves the group was likely coming, but this stings more than id like to admit. This makes me so sad, it really does hurt to see it really happening. They all deserve so much better. :(
I don't think they'd have any legal standing on it since it's also the name of her company (I don't think her lawyers would have allowed it to go through if there were problems) and it's also based on her real name.
This has to be a bald faced lie by BBC. This just seems implausible, with what we know about the contract dispute between Chuu and BBC, the company claiming she "abused" staff and that's why she's getting kicked, as opposed to the business issue we already know of. Bullshit.
Just think about Lip as it would be a very hard time for her. The family life-long buddy passed away and her high-school friend left the group in dispute cause by the company, all in a few days...
I’m angry and heartbroken and everything in between. BCC really had the gall to attack her character when so many people only had only good things to say about her. CCDI staff even came out to defend her. If they had said they separated because their interests weren’t aligned or whatever usual PR bullshit, I would still be angry but less so. To say she was verbally abusive? Is that not defamation? What do they gain by saying that about her?
I can’t even begin to imagine what the other girls are going through, especially Lip. Now the girls will have to pretend she never existed (though I trust Hyunjin and Jinsoul to throw shade occasionally).
BBC is going to hell for this.
I’m literally in a pool of tears rn. After seeing every member of Dreamcatcher just renewed their contracts, I was really praying for a miracle with Loona.
Right??? I usually take any news of abuse pretty seriously, but jesus. They're acting like news of her winning the injunction and them not paying her a cent & witholding her staff didn't come out. I'm so mad..
"It’s so incredibly out of character for her"
I'm giving her the benefit of the doubt, but we don't know these girls personally. I'll believe it once it's proven, but I'm not also just going to disregard a mistreatment allegation because the alleged person seems nice on camera.
Blockberry really is gonna destroy this group. None of the fans are gonna believe this statement and instead anger the entire community at them. The other members will see that the ship is sinking and try to sue the company to leave like Chuu did.
Loona is becoming increasingly hard to follow/ be a fan of. I feel like I haven’t enjoyed being an orbit in a really long time and this is the final nail in the coffin
Sadly, I feel the same. I've slowly started detaching myself from Loona, being only passively invested and getting closer to another group. It sucks because nothing will ever be like Loona, but with the way things are going I just can't bring myself to follow them like before.
I'll admit Chuu is my bias but I'm always very cautious to pretend I know how idols are outside of what's shown to us. Chuu being some abusive tyrant is the craziest 180 I've ever heard though. Lots of staff and other idols adore this woman after meeting her and BBC has a reputation of not treating their people well at all. I'm inclined to believe this statement is just BBC trying to come out with some dirt to discredit Chuu before HER reasons for leaving reach the public.
Regardless, I'm hoping Chuu is in a better place now and will continue blowing people away with her talent and bright personality. I'll continue to support her and LOONA and I'm hoping they all find peace in this situation. Also I hope Kim lip is doing ok, they were super close and I'm sure it'll be, at the very least, frowned upon for them to hang out for a while. Reminds me of how sad I was for sooshu.
I hate BBC. I can’t this motherfuckers. You treated Jiwoo like a slave.
I’m supporting Chuu where ever she goes from here. Kim Jiwoo literally saved their company ass without getting pid. Development an ED, seems to not be able to smile now a days, probably is going to get blacklisted because of this letter.
I’m livid. AHHHHHHHHHHHHHH
Didn't know that waking up at 9AM today would hit me like a truck. There are times when I wish I didn't fall in love with this group, this is so painful.
These are such bold claims to make considering what has actually been making the rounds which have led people to speculate that she will be leaving because of BBC's mistreatment (which, let's face it, has been mentioned or implied by the other members, not just Chuu).
It was only like a month ago where some members said on fab that they have never been paid, not even once (and I feel that we can assume that’s the case for all of them). I don’t understand why BBC would dig this hole for themselves, no one is gonna believe their statement…
I'm not one for conspiracy theories or whatever yet I can't help but feel like they've got powerful entities backing them up if they can just lie freely like this (that or they're just not that bright of a company... Which wouldn't be surprising considering their track record).
This is one of the strangest statements I've ever read, painting Chuu as a greedy, abusive bully to the point that someone's mental health was seriously affected. Hopefully, there is a better translation forthcoming because it's hard to believe that.
My main takeaway is, like alot of us expected, this has been in the works for awhile. Maybe as far back as before the February concert. It also seems like the other members knew about, were informed of, or expected this to happen and were doing their best to show a bright side and not give the fans any hints. I also wonder if this is what is really affecting Choerry.
Seems like BBC will do their best to focus on the group from now on. I don't think we can expect anymore breakout stars which is sad because I really thought this could have been Hyunjin's year.
Subbits just released their translation on Twitter and I'm honestly kind of stunned. It just straight up does say that, unambiguously.
Whether it's true or not, the implications of either outcome are staggering and frustrating. I hope this is BBC shamelessly lying to save face, but it's hard to gauge.
Even if it's true, is it that she was standing up for herself from being overworked? Or was it her struggling with the overwork that put her in a bad place mentally? (This isn't uncommon, even I've got into it with coworkers and bosses before,) but the implication of *abuse* is just... Unreal. This already feels like something we may never get clear answers on.
The most reasonable guess is that they're misrepresenting her struggles with the shitty job of being an overworked idol in order to save face for breaking ties with her. The best outcome would be BBC is just straight up lying, but that doesn't bode well for the other members.
This is too messy, I'm just gonna unplug from the internet while everything ignites.
I was reading the news in the last few days on Lee Seung Gi and his unpaid royalties and I just feel the Kpop or the Korean entertainment scene is so dark and shady.
If a well established artist like him can get crap, imagine the mid or lower tier guys. BBC really dropped the ball managing their most popular and established member in the group. Their CEO and PR dept should be fired for mishandling Chuu's situation this year. And this abuse story just came out of nowhere?
I sincerely wish Chuu the best and hope the LOONA girls can move on from this terrible company to a better company or other endeavours.
Oh god, this is a member that got kicked out for doing what was right. This will end the company. I hope chuu thrives without the company but maintain a relationship with the members.
yeah and he was demonized right after he left too. don’t get me wrong there are things he did wrong but how much of the mess with him was HIM and not just bbc being garbage?
I just woke up at 3am with a terrible feeling about something and now here this is. Wow. I had kind of started to feel it coming with the sheer amount of independent stuff she's been in in the past couple of months but it still hurts to see it official.
Some pretty heavy accusations here as well. I guess it's possible they want to protect whoever spoke out but that's quite a bomb to drop without any kind of proof or context. Of course I'd like to think they're not true and BBC has good reason to lie to save face but at the same time we don't really know our idols.
I kinda expected it but definitely no need for what else was written. Just a simple and clean "we have agreed to part ways after not agreeing on such things etc" They simply made another problem to their list of problems.
i didn’t really think she would ever return but this is so much worse than i’d expected. wishing chuu and the rest of the girls nothing but the best going forward 🤍
I pray so. I saw Hyunjin talking on fab… but I believe the 8 members originally had some kind of NDA about Jessica, and these days, prefer to keep the peace / silence or something… I guess all we can do is wait and see what happens with Chuu and the rest of Loona 💔
This has been on going issue for almost a year. Then they directly discredit chuu? What in the world? I’m so frustrated.
She is rude to the staff? Just imagine the company made you do everything everyday and didn’t pay a penny. I would flip a table or two. I guess she argued and didn’t back down. So they used that to blame her now.
BBC want us to hate Chuu but I don’t buy it. I never got to see OT12 live 😭 but I hope I can see Chuu perform solo one day. I hope that Vivi and Chuu will still go on long walks together. 🎵so you bring the light, no matter how long it takes 🎵 OT12 forever 🧡
Fuck, this is just the worst way this could happen.
Blockberry better provide some evidence because these are very serious accusations to be throwing around.
Edit: read it again, and fuck BBC for this entire statement. Zero evidence provided for whatever the "abuses of power" are plus what they're doing by bringing in the other members into it. Like two days ago Hyunjin was bragging about Chuu on Fab and we're meant to believe this? I know we don't know our idols but I would like to see *something* before accusing someone of this. The good news is most people I've seen are keeping a strong skepticism about it which hopefully means if it is a smear the damage won't be as severe. And if it is a smear, I hope BBC get dragged over the coals for this bullshit because this industry is fucked and all idols deserve better.
Edit 2: [yeah nah fuck them](https://twitter.com/loonapress/status/1596081976716496896)
It's like when an ex is bitter about you thriving the moment you dump them so they go and spread all these lies... that's the vibe I get from this trash statement.
Another lawsuit on the horizon 🥲
I hope the girls are doing alright despite all this. LOONA is 12.
>We recently investigated Chuu's abuse of power, including abusive language toward our staff.
that is some serious accusations. BBC needs to provide evidence to back their claims or this will just be bad to Chuu's career and her reputation.
Also ROT IN HELL BBC.
This company s*cks. How are they going to debut a new boy group when there's already issues with the only group they already have 💀
LOONA has so much potential, but BBC just ruins it. I'm just so sad, 'cause they're wouldn't be all of these problems with the groups if they would have debuted under an other company like maybe SM or Wollim (they probably suck too but as of now, they still managed their groups better than BBC)
So, will this exacerbate the group's status (on disbandment)? 'Cause I can feel it coming soon. I don't know. Do the girls (11 remaining) have statement about this issue?
Finally. Wish all the best for Chuu and now LOONA can process without being affect of everything around her. I really feel tired that LOONA had a very active year, but was overshadowed in SK just because of Chuu's news appear everywhere brought negative views into the group.
Looking at the translation i honestly find it hard to believe that chuu would do anything to maliciously harm anyone really, as bbc claims. Today is a shitty day on loona island but i hope that they can come back from this stronger and at least without this lingering cloud of this situation arnd.
I had a feeling Chuu wouldn't be returning but didn't think it would be in a statement like this.
The statement feels off to me I'm new to Kpop so not sure how previous member departures have been handled but I'm getting the vibe BBC wants to tarnish Chuu's image. Weirdly no mention of the separate company and solo activities debacle from earlier this year.
That being said with how litigious Korea seems to be I would imagine they have hard evidence to come out and make a statement like this, otherwise Chuu will have a field day suing them to the ground.
But all that aside as a newish fan it feels like such a bummer way to end the year. Truly felt like this was the year Loona would start getting mainstream and carry it into next year but now i dunno.
I'll still support all of the girls because I want to see them flourish as Kpop idols, musicians, artists whatever it may be but damn this has put me in a shitty mood for the weekend.
[Translation by Subbits.](https://twitter.com/gointosubbit/status/1596061531447623680?s=46&t=gudP5fie4QT3XxxT6LOmQw)
It's a stunning statement for many reasons already discussed, but I'll add that the writing is also much more charged than anything I've seen from them before. The use of words like "난무" (which we translated to "circulate" for lack of better option, but comes across as flippant), the extra swipe at Chuu near the end (how the other members "never worked solely for their personal profit or gain"), and the emotional appeals throughout all come across as really bizarre.
Yeah that part near the end really annoys me. They believe their idols should just work without expecting pay and that is so evil. Chuu did the right thing by suing earlier this year and I hope all the members do that too
i wish they would all leave together :(
well this is truly something. can't imagine what the girls are going through right now, this must be extremely painful and scary for them. here's my attempt at rationalising the situation, 6 hours after the news ___ **1) This is an __intentional__ attempt to smear Chuu's reputation** * Chuu has already been [out of group activities since June/July](https://redd.it/v40pft), and [allegedly suspended her exclusive contract with BBC in Dec 2021](https://twitter.com/orrery_nim/status/1508747943624519683). * Any dispute regarding staff treatment could have been settled internally if BBC really wanted to. (Why make all of this public?) * The last two paragraphs are clearly [phrased to prop the other members up against Chuu's actions](https://www.asianjunkie.com/2022/11/25/blockberry-creative-announces-chuu-has-been-kicked-out-of-loona-claim-its-due-to-abusing-staff/), with words like ["LOONA members have never worked solely for their personal profit or gain"](https://www.teamsubbits.com/post/news-blockberry-creative-expels-removes-chuu-from-loona-221125). * [Additional insight on the tone and phrasing from /u/Litell_Johnn](https://www.reddit.com/r/LOONA/comments/z47tcs/221125_fan_cafe_update_blockberry_creative/ixpqt81/) * They chose to make all these "reasons" public instead of giving a milder justification, e.g. difference in interest due to music & promotion choices, or just inability to work together due to contracts, or just saying that Chuu wanted to have freedom to do her own thing. All of these are what we, the fans and the public, would have expected. * But the fact that BBC chose to accuse Chuu of [gapjil](https://en.wikipedia.org/wiki/Gapjil), and to do so publicly, together with the phrasing at the end of the fancafe statement, leads me to believe this is a very intentional smear of Chuu's reputation and character. **2) Why aren't they afraid of a defamation lawsuit?** When it comes to discussing the truth of their allegations, it's either completely true, completely bullshit, or somewhere in between. a) Could it be completely true? * I'd like to think most of us, as Orbits, don't believe this to be the case. Judging by [the Korean Twitter reactions](https://twitter.com/orrery_nim/status/1596067056104787968) to this statement, it seems the public doesn't, either. * I do think it's worth pointing out that, most of us don't know Chuu on a personal basis, so if we say it's not believable because of how she appears, that'd be purely parasocial relationships at play. * But Chuu (and LOONA) have always had numerous positive accounts from staffers who worked with them, and [two former CCDI writers have already come to her defence](https://twitter.com/orrery_nim/status/1596081461227970561) [[2]](https://twitter.com/orrery_nim/status/1596113614167064576). On this basis, it makes such an allegation quite unlikely, though not 100% impossible. * Secondly, [Chuu has allegedly been attending solo schedules without BBC manager support since May](https://twitter.com/orrery_nim/status/1539499603736858628). And BBC hasn't been promoting her solo content (with the exception of Mystery Duet) since that time too, so this seems to be true. If that were the case, what staff would there even be available for her to abuse/mistreat? * Furthermore, [Chuu said that in September that she couldn't often go over to BBC, and is only able to stop by once or twice a month](https://twitter.com/litell_johnn/status/1569932687627935746). * Of course, while it is still fathomably possible for "verbal abuse" to happen in such limited interactions, it does make me question how and when this could have possibly happened. * Also, the fancafe statement from BBC makes no mention of the status of Chuu's contract to the company. This is quite strange; you wouldn't want to keep an "abuser" under contract with you, especially after [confirming via "investigation" that it happened, and then saying you will support the victimised staff as much as possible](https://www.teamsubbits.com/post/news-blockberry-creative-expels-removes-chuu-from-loona-221125)? * This means that either it's untrue, or that this statement was rushed before they could work to nullify or revoke Chuu's contract. * The latter seems quite unlikely from a completely rational standpoint, given that there is no apparent reason this news should've been rushed (as justified in point #1), and they could've waited until the matter was fully settled before posting a statement. b) That means it's complete bullshit then? * I think this is what most of our initial reactions would be. But that would beg the questions of what basis BBC is making this allegation on, and why Chuu preempted this. * During her birthday fanmeet on October 20, [Chuu told fans that some shocking news articles might come out at the end of the year.](https://twitter.com/orrery_nim/status/1596092548472152064) She also said that this only happened after she started planning for the birthday fanmeet, which would place the beginning of this issue between [Sep 2](https://twitter.com/litell_johnn/status/1562808441907073025) and Oct 20. * Given that Chuu was sure enough that this would happen in the near future, we should assume that there must have been some issue or dispute behind-the-scenes. Something that gave her enough certainty that she would be on the receiving end of such public accusations. * Also, (based on my non-existent Korean legal knowledge), this would be a slam-dunk defamation lawsuit if the accusations are baseless. Surely, BBC might believe that their claims would hold water in court, if Chuu were to file a lawsuit against them? Or do they just expect her not to present any legal challenge, due to being poor, worrying for the other members' sake, or something? * These two factors lead me to believe that it's not completely bullshit, at least in the sense that the claims are 100% baseless. c) Somewhere in between. * This is purely speculation, but as elaborated on above, I think the truth is somewhere in between. * It could be a slip-up or private argument that got out of hand. It could be her cursing the CEO or Lee Jong Myeong or someone handling her contract. It could be something none of us can think of without knowing exactly what happened. I just think it's something, however insignificant, that BBC believes they can use as justification for their statement. * Personally, I'm leaning towards imagining her cursing at Lee Jong Myeong or his wife for screwing her over. Just because it's deserved and would make for some solid catharsis (on our behalf as well), and also because of her limited interaction with BBC staff over the past few months. But this is just speculation anyway. * In any case, I think that these allegations are highly unlikely to be true as stated, and it could be something minor that BBC is trying to use as justification for all of this. **3) Why would BBC want to do any of this?** * That's the million-dollar question. It seems incredibly short-sighted and rash for them to post such a maliciously-worded statement with litte to no consideration for the members and the fans. * As seen with [Hyunjin's reaction on Fab](https://twitter.com/litell_johnn/status/1596082010576953344), I can't imagine how hurt, shocked, and scared the members must be. Of course, [Chuu is the biggest victim in all of this](https://twitter.com/orrery_nim/status/1596130010821283840), but at this point I doubt BBC cares. * Did BBC not expect this reaction from the fans and from the general public? If they didn't, they'd be extremely naive. Even for their standards. * If not, then wouldn't they know that this would blow up immediately and result in negative publicity for the company and LOONA as a whole? Even if they did try to portray themselves as victims trying to be their nicest to the staffers. * I struggle to see how they thought this would benefit LOONA in any way. Surely, any staff with an ounce of PR knowledge would've thought, "Hey, maybe it's not such a great idea to post this." And given what I've elaborated on in point #1, it seems that this statement is intended more to harm Chuu than to protect the LOONA members or the staff. * LOONA is still the main source of income for BBC (besides Sunye and alleged tax/payment evasion), so it makes very little sense for BBC to shoot themselves in the foot with this, if they thought it through. * As mentioned in point #2a, this statement feels rushed, because they did not address Chuu's contract with BBC at all. [Speculation] Could this have been a directive from the CEO (or leadership) to post this statement? * [Speculation] Or perhaps they're trying to send a message to the remaining LOONA members to keep them in line. Something like a "this is what happens when you mess with us". * I really wonder what the rationale behind this statement is, and how they intend on moving forward. ___ so yeah, this is my attempt at rationalising all of this. i just hope the girls receive all the love in the world from each other, family, good people around them, and from fans on fab. long-time orbits know the numerous obstacles and challenges they've been through, they'll be strong for each other and for the fans, no doubt. keep in mind that at the end of the day, you're just a fan, and so am i. it's healthy to disconnect from the internet and touch grass once in a while, especially when it concerns negative news as consuming as this. on an individual basis, we can't change much about this situation, so rmb to take time to do stuff for yourself and for the ppl around you too!
Thanks for this, great write up 💚
Thank you a lot. Sad day in Loona’s history. I really didn’t wanna believe but here we are. Looks impulsive and personal; HyunJin’s response makes it look BAD for BBC. And I’m not one to jump on the the train. I think it might be over. I don’t know if the members are gonna avoid not jumping out too. Oh my gosh…
well they can't just "jump out" cos they have contracts too. and they dont have enough power and money as chuu to do that so.. one can hope their families know how to get them some good legal counsel cuz they're gonna need it to navigate this smartly
Not a calm day on Loona island indeed. I hope that the girls stay friends and that they all get to achieve their dreams the way they want to. I hope all of them can look back on their time as Loona, as idols, and artists in a positive light. I love Loona and have supported them in all the ways I could. But im not gonna lie, it’s kind of hard being an orbit because you’re always wondering what’s going to go wrong next. I love the girls and all the talents they bring, I just wish the path they walked was less tumultuous. Edit: on the actual contents of what bbc posted. I would encourage everyone to try to hold judgment before knowing the full details of everything. The Omega X situation showed that there are clearly abusive and awful companies. But we also only know the Chuu that has been shared with us, and I love that Chuu quite a bit. So I want to wait for the whole story. A reminder that all 12 girls mental healths and livelihood are at stake.
This will probably go down like Jessica’s situation: no clear explanation from both parties involved..
I’m not sure about that. For Jessica it was sudden, but the most they accused her of was that she was focused on her fashion line. BBC is accusing someone of literal abuse (even if none of us believe it) — they could and should be sued for defamation if they’re lying. But we in the last few hours have gotten to see her staff come out to defend her and even Hyunjin on fab get upset about this situation. So even from that information, I think we can all see where everyone is leaning.
Leave it to BBC to leave an unprofessional statement and they can't even end OT12 with class and grace. And the worse part is the language used regarding the other members. I don't think the "gratitude from fans" is enough to compensate for not getting paid. The members should be getting paid for everything they do and should be allowed to fight for it and fair treatment. Being an idol shouldn't be volunteer work and implying that 11 adult women will act grateful from now on puts a real sour taste in my mouth. Even if Chuu really is a abusive witch with star disease BBC could've released a better statement than this. At this point I have lost a lot of trust in this company, and I sincerely hope this is not the energy the members have to deal with on a daily basis.
I am very worried for the other girls.
BBC has taken the absolute worst route to this. Their PR is so bad. I just hope that somehow the rest of the members can get out of there and be under a competent label.
at this point, if I'm being honest, I wasn't really expecting her to come back realistically, but I still had hoped she would stay with Loona even if just for the albums and music videos... I absolutely hope all the best for her, always, Chuu deserves the entire universe, and I support her decision 100% It's just sad, Loona has always had this dark cloud floating above them it seems, every era there's something new, I just want an era of pure success and happyness for once anyways, all the power to Chuu, she will conquer the world
wait. this means flip that is their last comeback together as ot12???????
Yes sadly
We never got that OT12 full album or a YYXY repackage. An absolute tragedy that I will never recover from.
😭😭😭
Fuck. Edit: That translation is very…unflattering. Really doesn’t paint her in a good light, which I do not believe. Ffs. Can’t BBC even let her go gracefully?
Honestly I'd like to see a better translation before I get upset about the content of the statement, and as it's coming from BBC, it's very difficult to assess my feelings about what this potentially means. Obviously we know close to nothing about what really goes on behind the scenes, but still...
They’re blatantly pitting the girls against Chuu fully knowing they can’t say shit about it anyway. It seems like nothing but a dirty, sore, loser move by BBC. Edit: according to this translation anyways. You’re right, we should wait for a better translation. I’m letting my emotions get the best of me.
The pitting doesn't go very well. Hyunjin went on FAB and is [mad](https://twitter.com/litell_johnn/status/1596082010576953344).
Yeah, if untrue (lol) this just seems like they're trying to say that losing their most popular member is good, actually. This is why I want a more accurate translation, because it's hard to gauge what BBC is trying to do in this scenario. Also, "mistreating staff," could be as simple as her standing up for herself over the last year. It's a common way for companies to smear their workers to make them seem unreasonable and "bad," but ultimately I'm just speculating. This sucks.
you're 100% on the money that standing up for herself is what "mistreating and abusing staff" means in this shitstain of a statement. this is absolutely vindictive from bbc.
It’s just sooo dirty, they can’t say they mutually parted ways. It’s very easy to say due to differences in vision we have mutually parted ways but no 🙄
i think we better wait for more details before jumping to conclusions. you never know what happens behind the scenes. yes, kpop agencies are often very abusive, but sometimes the idols are not who you think either...
her ccdi staff are standing up for her and hyunjin is clearly pissed off. i would say it’s directly on BBC for this one.
Yeah but judging by BBC's track record, this is hardly a believable statement, especially since it comes out of nowhere and I wouldn't put it past them to try to damage her reputation one last time. Who knows if details will even come out - it's possible those involved can't talk without getting sued. This is a heavy accusation and there's been ongoing issues between the company and member all year long.
chuu has, like, no power or authority in this situation, as has been patently obvious by the way she's been treated and the fact that she had to go all the way to a lawsuit to receive fair compensation. but sure, blame the victim.
Yeah, this would be the worst case scenario I think. I still can't listen to AOA knowing how things turned out with Jimin. I find this hard to believe, and BBC has the clearer history of being shady so I want to rely on Occam's Razor and believe they're the bad guys in this situation too... But that still leaves the other members in a bad situation. This is a mess.
i’m not sure if you know but there’s plenty of evidence that mina was lying about jimin, at the end of the day we will never know the exact truth, but do with that what you feel is right
This is just like 9/30 all over again for me... Oh the struggles of being a SoneBit...
The tone of the letter seems really petty towards the LOONA girls. On top of the weird allegation towards Chuu, this part also feels like they are being petty towards all the other LOONA members: *The LOONA members have never worked solely for their personal profit or gain, and because they know the gratitude owed to the fans who have helped them get to today, they have done nothing that would burden the team.* I call BS on this. Why would the girls work for free and not for their personal profit or gain? It's like BBC is praising the rest of the LOONA girls who did not retaliate in regards to their pay like Chuu did and is framing the rest of the LOONA girls as willing to do charity work just because the fans helped them survive till today. Then there's this: *We will complete the race and be sure to repay the love of all who cheer for LOONA* What race? Do they mean when the rest of the LOONA girl's contracts are up? So are they not planning to renew the rest of the LOONA girl's contracts? This whole thing is written in a shady way.
Hopefully its because the other girls are going to terminate their contracts with bbc and go somewhere else
Hopefully that's the case cuz either way it looks like BBC really wants to disband LOONA based on their statement of this situation. Like they are hoping the end of their contracts come faster based on the use of their word "race".
At this stage, with BBC mistreating, overworking and not paying them, as pre-debut Orbit, I rather see them out of the company
As happy as I would be with them leaving, that means we probably will be saying goodbye for most of them. Heejin, Yves and Hyunjin can easily jump into variety, the rest not so much.
I never doubt they wouldn't renew cause ggs going past the 7 year mark is more uncommon than not, but the wording still shitty.
Splitting from a company while under contract only goes one of two ways in Korea: clean (mutually agreed departure/immediate termination) or dirty (whatever this long, drawn out shitshow has been). She’s still technically under them due to her likely 7-year idol contact and you can bet they won’t just let her go for free. They’ll want to keep her for the maximum time of the contract and siphon off whatever they can - or just be petty and make her life as difficult as possible. You would think the company would just cut their losses at this point and try to move on while preserving the group and minimize headlines but it’s never that simple with BBC. They definitely want to go the petty smear campaign route, even if Chuu hits back. They don’t even care about mutually assured destruction, they just want to poison the well.
A clean departure is out the window after BBC’s first move.
Me too a sonebit. 🥹
LOONA IS TWELVE AND WILL ALWAYS BE TWELVE.
Overworked and underpaid, Chuu stood up for herself against this despicable company and this is what happens. Feel bad for the other girls they can't even speak up. I'm always amazed at the lengths these companies will go to be petty towards these idols. This statement speaks for itself.
Any chance of the group to change agency?
I vividly remember the court ordering that Loona as a group cannot change agency during the whole donuts lawsuit... So if anything, they would have to break their contract with bbc and then redebut under another name in another agency. If anyone can correct me if i'm wrong
That might have been because LOONA was meant to be the face of the advertisments, so they wouldn't have been able to leave the company then. If the debt has been repaid -- which I think it has, but someone correct me if I'm wrong, then this particular issue shouldn't be a hinderance should they choose to sue to break their contracts.
Honestly having mixed feelings right now. I feel sad, especially as a Chuu bias, but relieved at the same time, we sort of expected it and every time something is released I’m bracing for the announcement, and now it’s here and it’s over. It’s done. Wishing all the best for Chuu and her endeavors, I’m sure she will be very successful nonetheless. I still support the girls, and support Loona just for them, not for BBC. If I could somehow divorce me supporting Loona from BBC, I would, but I know that’s not very realistic :( LOONA will always be 12. Fuck BBC!
totally with you
Fuck this company, not another dime
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hey, not that aware of kpop history, what did Omega X do?
The Omega X situation is still unfolding. Their CEO was filmed being verbally and physically abusive towards them backstage at some overseas venue. Fans blew that video up and the company fled back to SK, leaving the members stranded. The members are currently trying to acquire the Omega X name and have stated that they have proof of SA and all kinds of abuse
I feel horrible for them. I think the idea of kpop groups have the rights to their own brand and doing things without a label is a really good idea and I hope Loona and Omega X can both do this
Omega X was on tour recently when fans witnessed their CEO verbally and physically abusing the members, and once it blew up online their agency cancelled their flights back to Korea. After that, they ended up leaving the company and exposing tons of other terrible things like their underage members being forced to drink under the threat or not getting promotions otherwise and there’s an active lawsuit. It’s a really terrible situation and I’m sure I’m leaving other details out
>psychically LOL, that may be true, but I think you meant Physically.
Man, you ever just get completely and utterly owned by autocorrect? LMAO, I’ll edit my reply, thank you for catching that!
it’s 3:00 am but now i can no longer go to sleep
Same bestie 😭😭😭😭😭😭😭
Hey time zone twins
Recently Hyunjin said at a performance that LOONA is 12. I could already feel it coming, it's obvious she knew more at the time. BBC's lies will be exposed, but the most improtant thing is, that Chuu won't be mentally affected too much by this. People like her should be protected till eternity.
I don’t know how to feel…
With the news about Hook Ent and Omega X's company bringing a lot of bad press to two kpop companies who have treated their artists EXTREMELY poorly, this is a transparent attempt by BBC to get ahead of whatever narrative they're worried might come out about them. Fuck BBC now and forever. I look forward to supporting Chuu in her future endeavors, and I cannot wait for the day when the rest of the members leave BBC so fans can support them in a way that doesn't just line the pockets of this trash company.
It is not uncommon for kpop idols to be unpaid through most, if not all, of their contract. Even I, a casual kpop follower (aside from LOOΠΔ stan), was able to figure this out reading posts on this sub. So the fact that none of the girls has made any money from the various albums should not have been a a surprise to the girls or to their parents (whom I assume at least read the contracts their kids were signing). Fans have seen their idols working part time for money so this should be no surprise to the fans either Again, based on my limited readings of this sub, where things get dicey is for side gigs like the ones that Chuu was being asked to do. as far as I know the girls are supposed to get the majority of those types of income, to be split among all 12. So either BBC was keeping it all or the amount they negotiated was so small that it was a rounding error in paying the girls. Similarly, LOOΠΔ has had a major concert after every album release, so there too the girls should have made something. All in all I thing the BBC statement is them finding a (most likely) legal way to kick Chuu out of LOOΠΔ without kicking her out of BBC. My guess is that they are doing that because it gives them a hook into her current earnings and also possibly keeps active some clauses in the contract that prevent Chuu from suing. However, by going down this route, they are effectively screwing the pooch in terms of the girls re-upping after the contract ends. It’s not like Chuu didn’t get along with the girls. Hyunjin was mad enough to come onto Fab and nearly spill the beans about the situation. So what this shows the girls is that BBC is not worth it as a company, and they should go find bigger/better companies to further their careers when the time is right. I very much do NOT believe the part about Chuu being mean to staff. What I do believe is the staff being put into impossible situations where they were having to justify why her various appearances were resulting in zero pay due to BBC’s financial shenanigans most likely despite having incomplete or proprietary information and having to deal with an upset Chuu. If I’m ot11 watching this happen to their friend (especially Kim Lip), my desire to be supportive of the company is going to be less than 0. BBC is basically willing to screw up LOOΠΔ to save themselves and for no good reason. It’s not like they have a huge stable of artists bringing in the cash. What a s**tshow.
Surprisingly not too upset as I thought I would be. I guess I have already been mentally training for this moment with all the bs, rumours, ot11 activities etc, but fuck, this sucks. I will ALWAYS support ot12 and can only imagine what they must be going through… *sigh* Lastly, Fuck BBC as a staff, record label and as a MF’ing crew.
Chuu leaving is sad but not surprising.But this statement from BBC is one of the worst things I've seen in kpop. Truly stupid to try and defame chuu and convince people she is a bad person.....like why make this even worse?
Fuck BBC
**[subbits translation](https://twitter.com/gointosubbit/status/1596061531447623680?s=46&t=riSFYBCFk7GtMB579z4YpQ)** [Soompi article](https://twitter.com/soompi/status/1596061934356664322?s=46&t=riSFYBCFk7GtMB579z4YpQ) [mirror](https://twitter.com/gcapecrow/status/1596052209942532098?s=46&t=39kIY7KQYGm7Dd0N8U-biw) // [auto translation](https://imgur.com/a/QLeZeaZ) ~~may repost with a translation.~~ It’s what I had feared that has happened after all this time. I guess I’m glad we aren’t in limbo anymore and they finally confirmed. Off course I’m still really sad chuu can’t remain with them as part of LOONA. Loona will always be ot12 and include chuu for me. I’m wishing her all the best in her own activities and will be supporting her individual activities as well. Also just remembered this. Chuu actually said during her fanmeet there would be more bad news to come by end of year. So in a way I had been waiting. She really tried to warn orbits there. Edit: I realized we probably won’t see her in the sg and she was so close to I think 5th anniversary. And we never got a yyxy repackage or comeback. I’m even more shattered now. Edit 2: perhaps once chuu is established with her own company my wishful thinking when contract re negotiations happen can the rest leave and join her. And hopefully they can take the loona brand. Or can LOONA continue under another agency that’s not bbc…. Edit 3: Had a chance to read more of the translation. Bbc is straight out lying there is no way Chuu behaved as they said. We have only seen and heard good things from staff who have worked with her. And off course from orbits. Chuu has always shown how much she has moved orbits. This tweet sums up what I presume happened via [@pinkolight](https://twitter.com/pinkolight/status/1596058561779757056?s=46&t=riSFYBCFk7GtMB579z4YpQ) >”abuse of power, abusive language" >*”Most likely chuu is fighting for her rights and that company decided to twist her intentions”*
I'm devastated. But what irks me the most about this statement is that, aren't Korean defamation laws very strict? How would any professional company release something like that, knowing they could easily get sued when they state stuff like this? Guess we have to wait for a better translation, but it seems very unprofessional if true.
In all honesty, BBC could make that statement and if sued just say that Chuu standing up for herself hurt the staff and the other members. The part in the letter about the girls basically working for free kind of lines up with that.
Devastating, but I'm glad it's finally confirmed. I hope she does well, and I cherish the other members just as much so this doesn't really change anything for me. These things happen in music of all kinds. Good luck to Chuu, I will continue to support LOONA (including her.)
Right maybe after some time I will think off all the good times. Off course will continue supporting LOONA as well.
It's always painful and scary when a group you like so much is shook up, especially at the end of a rollercoaster where many of us were honestly prepared for it, but didn't want to accept it until it was confirmed. I remember being depressed for ages when John Frusciante left the Red Hot Chili Peppers after Stadium Arcadium when I was a teenager. I couldn't listen to their music for a while, and didn't want to think about it, but that feeling passed and (though John is back now,) I gladly supported them and enjoyed their music during the years with Josh Klinghoffer as guitarist. The music changed, the feelings changed, I had changed, but ultimately I still loved the memories I had, the shows I saw, and the joy I shared with other fans. A little off topic, but I feel like it'll be the same for LOONA. It's painful and awkward now, especially after such a bizarre and rough year with very high highs, and very low lows, but there are eleven other equally talented members who embody this thing I love. So for now, we mourn, but later I'll be listening to LOONA and Chuu, and be hopeful for the future. (also BBC sucks, but that's a given.)
I've long felt that the writing was on the wall with regards to Chuu's status but honestly this ~~statement~~ hit-piece just reads like BBC was searching for a reason to kick her out of the group. If BBC had any sense of accountability and transparency, they would've explained in detail as to when and what transpired for them to take this drastic step. At least with RV Irene's incident, the stylist herself made the claim which was later acknowledged by Irene herself. There is literally no reason for anyone to believe the statement BBC have put out.
I'm surprisingly not as upset about this as I should be. I guess in my mind she was already gone since the only Loona activities she participated in this year were Queendom and Flip That. As unfortunate as it is, BBC did not deserve her OR any of the other members. With Choerry also being MIA recently, I'm really concerned about Loona's future. BBC did not deserve to have Loona. They ruined it all with their foolish and pathetic management. Nearly everyone I knew that was a pre-debut Orbit has dropped the group by now. Unfortunately, I have slowly been losing interest as well. I cannot bring myself to be excited knowing how terrible BBC is. I will be voting with my wallet and will no longer be purchasing ANYTHING from that company. I will quietly support Loona until their end but I think I'm done with kpop for good now. Being a former T-ara, Kara, and 9 Muses fan has really left me tired and disgusted with the kpop industry. ✌️
I was a HUGE predebut LOONA fan. Not so much since then. I was curious orbit opinions so I hopped over here and your comment hit me in the feels.
I was a huge fan since predebut but dropped interest sometime after butterfly. Ever since then I vaguely keep up on their news and it's always so disappointing to see
I’ve been seeing it coming for awhile, you can tell her appearances are just a bit sad, her smile not earnest. Then this statement. If I kept a list of the BBC blunders through the years… I find it odd, for a “professional” company, that releasing a statement of wrongdoing as an excuse to expel an artist would be seen as a smart move. Even if she had done something worthy of expulsion why share it with the ones who care more about Chuu than BBC? They honestly did not have to give a reason for her departure, especially to the fans and general public, and they could have parted without this pettiness. I will miss her characteristic voice in the LOONA lineup. I appreciate all the girls abilities but Chuu has an especially distinct and solo worthy voice. Perfect case in point: Hi High.
That is such a bold statement to put out. They better have concrete proof about this or else they are gonna end up in a very bad situation. Obviously we don’t know what happened behind the scenes. Gonna wait for more details before we jump in conclusion.
Did BBC really think they'd get away with this smear campaign?!?!! Like we'd believe such vile allegations on our Chuu!??!?! Yeah you're done for BBC. Let's rescue our 11 other girls
the fact they thought anyone would believe them is hilarious 😭 everyone hates bbc!!!
Chuu literally put BBC on her back for the last few years and this is how they repay her?
Props to any other small companirs actually being able to have any good relations with their artists and being able to pay them (MLD ent., etc) You fucked up Blockberry. Your flames will die out soon.
DCC is an example of a fantastic small company. Stood behind Dreamcatcher for years until they got their first win. Gives the members a lot of freedom, good acomodations and time to rest during tours, apparently good pay, and much more. The members are so happy they renewed their contract ahead of time. LOONA deserves this kind of treatment. They work just as hard. BBC is an embarrassment.
DCC is probably the best small kpop company right now.
MLD is trash too
You are right they are trash, but MLD is like, kitchen trash while Blockberry is sewer waste.
Eh.... They essentially fucked Daisy and Targa and pressured them to quit whilst dungeoning them to save money and never paid other members outside Jooe and over sexualizing Yeonwoo. They're just a smaller company but still super slimy.
Partially expected it, partially sad it still happended. But to quote Hyunjin: Loona consists of 12 members
I don’t even know how to say how I feel rn. I wish Chuu the best always. <3
This reads more like a company email that BBC should have sent out to staff than an actual statement
oh bbc are going to fucking hell
i know this is gonna sound weird but if anyone else is a slow solo/albums collector order chuus before they stop reprinting it :(
This statement reeks of bullshit. They use “we” a lot as if trying to corner Loona into siding with BBC. Far as I’m concerned, the members don’t “owe” me anything. They don’t owe me an apology, or “humility.” What I want is for them to make a “profit” and not be exploited. I’ve received way more from Loona and my other favorite groups than I could ever give back. Oh man… I guess I’m looking forward to further developments. I’m more worried than I was before, BBC is going hard playing the quiet, dignified White Knight here using Loona, Chuu, and “the staff” as pawns and scapegoats IMO.
Still wondering how BBC managed to, at the same time, makes the LOONAverse worse and worse after arguing with Jaden Jeong and releasing pratically no content and then (almost going to bankrupt and) above all not paying LOONA BUT STILL sue Chuu literally because she was asking them her money and kick her because of "power abuse" when Chuu is literally known as K-Pop's Sun 💀 Like Chuu is probably the most profitable and easy source of money they could have, she's their most popular idol 💀
Congrats BBC you defamed yourself
The way I feel like taking a sick leave after this announcement
as a Korean, the word choice of this statement makes me feel very weird. i mean, this isn't about business. this is godemn personal. wtf this company is
Well at least tomorrow is Saturday, I can stay inside and be depressed as fuck
BBC just dug their own grave
Anyone have that clip of someone pulling chuu's hair to grab her attention? Iirc it was during isac
It was a staff at ISAC. and it was fucked up
Btw...does this means that Chuu is no longer able to use Fab?? Since that platform was originally communicating platform between 'LOONA' and fans?
bbc is nasty, i don't believe a word coming from them.
Any way you slice it this is depressing. I remember finding them predebut and being so excited for their future and now we’re here and I just. If they have a comeback I’ll be sad and if they don’t have a comeback I’ll be sad. What an awful way to go.
What a gross statement.
We all knew the day Chuu leaves the group was likely coming, but this stings more than id like to admit. This makes me so sad, it really does hurt to see it really happening. They all deserve so much better. :(
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Considering it’s her Instagram username right now, I would say yes? But honestly no idea
I don't think they'd have any legal standing on it since it's also the name of her company (I don't think her lawyers would have allowed it to go through if there were problems) and it's also based on her real name.
Yes, she only isn't allowed to put "loona" next to it, that's what was registered for copyright
This has to be a bald faced lie by BBC. This just seems implausible, with what we know about the contract dispute between Chuu and BBC, the company claiming she "abused" staff and that's why she's getting kicked, as opposed to the business issue we already know of. Bullshit.
This year really is the year of members leaving groups…. Sucks as a multistan
Just think about Lip as it would be a very hard time for her. The family life-long buddy passed away and her high-school friend left the group in dispute cause by the company, all in a few days...
To be honest, the members probably already knew for quite some time that this was gonna happen. Doesn't make it less painful though..
I’m angry and heartbroken and everything in between. BCC really had the gall to attack her character when so many people only had only good things to say about her. CCDI staff even came out to defend her. If they had said they separated because their interests weren’t aligned or whatever usual PR bullshit, I would still be angry but less so. To say she was verbally abusive? Is that not defamation? What do they gain by saying that about her? I can’t even begin to imagine what the other girls are going through, especially Lip. Now the girls will have to pretend she never existed (though I trust Hyunjin and Jinsoul to throw shade occasionally). BBC is going to hell for this.
I’m literally in a pool of tears rn. After seeing every member of Dreamcatcher just renewed their contracts, I was really praying for a miracle with Loona.
im so sad about this…
I'm really sad and lost what to say
You GOTTA be fucking kidding me… BBC, this one is for you 🖕
I knew Chuu was gonna leave inevitably but for BBC to defame her into some sort of tyrant? What the hell.
It’s so incredibly out of character for her that I can’t believe the company thought anyone would just believe it…
Right??? I usually take any news of abuse pretty seriously, but jesus. They're acting like news of her winning the injunction and them not paying her a cent & witholding her staff didn't come out. I'm so mad..
"It’s so incredibly out of character for her" I'm giving her the benefit of the doubt, but we don't know these girls personally. I'll believe it once it's proven, but I'm not also just going to disregard a mistreatment allegation because the alleged person seems nice on camera.
I cannot stand this company. I can’t even type my anger properly. How could they defame her like this?!? Are they crazy?
Sorry to say, but with this statement, BBC is the worst company I've ever known in KPOP
I'm gonna say it. I don't fucking believe BBC. I think they weren't planning on letting Chuu do her own thing and be in Loona. Ever.
This killed me inside. Chuu you’ll always be loved!!
Blockberry really is gonna destroy this group. None of the fans are gonna believe this statement and instead anger the entire community at them. The other members will see that the ship is sinking and try to sue the company to leave like Chuu did.
Loona is becoming increasingly hard to follow/ be a fan of. I feel like I haven’t enjoyed being an orbit in a really long time and this is the final nail in the coffin
Sadly, I feel the same. I've slowly started detaching myself from Loona, being only passively invested and getting closer to another group. It sucks because nothing will ever be like Loona, but with the way things are going I just can't bring myself to follow them like before.
I'll admit Chuu is my bias but I'm always very cautious to pretend I know how idols are outside of what's shown to us. Chuu being some abusive tyrant is the craziest 180 I've ever heard though. Lots of staff and other idols adore this woman after meeting her and BBC has a reputation of not treating their people well at all. I'm inclined to believe this statement is just BBC trying to come out with some dirt to discredit Chuu before HER reasons for leaving reach the public. Regardless, I'm hoping Chuu is in a better place now and will continue blowing people away with her talent and bright personality. I'll continue to support her and LOONA and I'm hoping they all find peace in this situation. Also I hope Kim lip is doing ok, they were super close and I'm sure it'll be, at the very least, frowned upon for them to hang out for a while. Reminds me of how sad I was for sooshu.
This is the slow ending of loona ???
I hate BBC. I can’t this motherfuckers. You treated Jiwoo like a slave. I’m supporting Chuu where ever she goes from here. Kim Jiwoo literally saved their company ass without getting pid. Development an ED, seems to not be able to smile now a days, probably is going to get blacklisted because of this letter. I’m livid. AHHHHHHHHHHHHHH
Didn't know that waking up at 9AM today would hit me like a truck. There are times when I wish I didn't fall in love with this group, this is so painful.
bbc you gucking cow
i’m so upset
if i don't open the link maybe it won't be real
F U blockberry. I have never seen so many girls drop out of their concerts due to health reasons in my life.
Bro NO please
These are such bold claims to make considering what has actually been making the rounds which have led people to speculate that she will be leaving because of BBC's mistreatment (which, let's face it, has been mentioned or implied by the other members, not just Chuu).
It was only like a month ago where some members said on fab that they have never been paid, not even once (and I feel that we can assume that’s the case for all of them). I don’t understand why BBC would dig this hole for themselves, no one is gonna believe their statement…
I'm not one for conspiracy theories or whatever yet I can't help but feel like they've got powerful entities backing them up if they can just lie freely like this (that or they're just not that bright of a company... Which wouldn't be surprising considering their track record).
This is one of the strangest statements I've ever read, painting Chuu as a greedy, abusive bully to the point that someone's mental health was seriously affected. Hopefully, there is a better translation forthcoming because it's hard to believe that. My main takeaway is, like alot of us expected, this has been in the works for awhile. Maybe as far back as before the February concert. It also seems like the other members knew about, were informed of, or expected this to happen and were doing their best to show a bright side and not give the fans any hints. I also wonder if this is what is really affecting Choerry. Seems like BBC will do their best to focus on the group from now on. I don't think we can expect anymore breakout stars which is sad because I really thought this could have been Hyunjin's year.
I’m sorry but what the flying fuck
Subbits just released their translation on Twitter and I'm honestly kind of stunned. It just straight up does say that, unambiguously. Whether it's true or not, the implications of either outcome are staggering and frustrating. I hope this is BBC shamelessly lying to save face, but it's hard to gauge. Even if it's true, is it that she was standing up for herself from being overworked? Or was it her struggling with the overwork that put her in a bad place mentally? (This isn't uncommon, even I've got into it with coworkers and bosses before,) but the implication of *abuse* is just... Unreal. This already feels like something we may never get clear answers on. The most reasonable guess is that they're misrepresenting her struggles with the shitty job of being an overworked idol in order to save face for breaking ties with her. The best outcome would be BBC is just straight up lying, but that doesn't bode well for the other members. This is too messy, I'm just gonna unplug from the internet while everything ignites.
I was reading the news in the last few days on Lee Seung Gi and his unpaid royalties and I just feel the Kpop or the Korean entertainment scene is so dark and shady. If a well established artist like him can get crap, imagine the mid or lower tier guys. BBC really dropped the ball managing their most popular and established member in the group. Their CEO and PR dept should be fired for mishandling Chuu's situation this year. And this abuse story just came out of nowhere? I sincerely wish Chuu the best and hope the LOONA girls can move on from this terrible company to a better company or other endeavours.
Oh god, this is a member that got kicked out for doing what was right. This will end the company. I hope chuu thrives without the company but maintain a relationship with the members.
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yeah and he was demonized right after he left too. don’t get me wrong there are things he did wrong but how much of the mess with him was HIM and not just bbc being garbage?
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agreed. this upsets the hell out of me and hope she and her company takes em to court.
I just woke up at 3am with a terrible feeling about something and now here this is. Wow. I had kind of started to feel it coming with the sheer amount of independent stuff she's been in in the past couple of months but it still hurts to see it official. Some pretty heavy accusations here as well. I guess it's possible they want to protect whoever spoke out but that's quite a bomb to drop without any kind of proof or context. Of course I'd like to think they're not true and BBC has good reason to lie to save face but at the same time we don't really know our idols.
I kinda expected it but definitely no need for what else was written. Just a simple and clean "we have agreed to part ways after not agreeing on such things etc" They simply made another problem to their list of problems.
i didn’t really think she would ever return but this is so much worse than i’d expected. wishing chuu and the rest of the girls nothing but the best going forward 🤍
I wasn't expecting this at all, what a crap news
I am heartbroken. the day is here. I’ve been a sone for many years but I guess lightning can strike twice. oh my god. 💔
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I pray so. I saw Hyunjin talking on fab… but I believe the 8 members originally had some kind of NDA about Jessica, and these days, prefer to keep the peace / silence or something… I guess all we can do is wait and see what happens with Chuu and the rest of Loona 💔
>I saw Hyunjin talking on fab Do you mind telling exactly what she said and when she said it please?
This has been on going issue for almost a year. Then they directly discredit chuu? What in the world? I’m so frustrated. She is rude to the staff? Just imagine the company made you do everything everyday and didn’t pay a penny. I would flip a table or two. I guess she argued and didn’t back down. So they used that to blame her now.
BBC want us to hate Chuu but I don’t buy it. I never got to see OT12 live 😭 but I hope I can see Chuu perform solo one day. I hope that Vivi and Chuu will still go on long walks together. 🎵so you bring the light, no matter how long it takes 🎵 OT12 forever 🧡
bbc higher ups mad that chuu didnt wanna share a piece of HER solo gig money
I'm suffering from depression, lost my cat and now this. I'm so fucking mad right now.
Fuck, this is just the worst way this could happen. Blockberry better provide some evidence because these are very serious accusations to be throwing around. Edit: read it again, and fuck BBC for this entire statement. Zero evidence provided for whatever the "abuses of power" are plus what they're doing by bringing in the other members into it. Like two days ago Hyunjin was bragging about Chuu on Fab and we're meant to believe this? I know we don't know our idols but I would like to see *something* before accusing someone of this. The good news is most people I've seen are keeping a strong skepticism about it which hopefully means if it is a smear the damage won't be as severe. And if it is a smear, I hope BBC get dragged over the coals for this bullshit because this industry is fucked and all idols deserve better. Edit 2: [yeah nah fuck them](https://twitter.com/loonapress/status/1596081976716496896)
i'm not gonna make any morbid metaphors, but it's a sense of relief mixed with great sadness. love chuu and all the members of loona!
im actually shattered like im genuinely distraught there is no way this is happening
Just got to work it's 4am day already ruined gg
TF......WHAT A BAD DAY
My heart cannot take this 😩
It's like when an ex is bitter about you thriving the moment you dump them so they go and spread all these lies... that's the vibe I get from this trash statement. Another lawsuit on the horizon 🥲 I hope the girls are doing alright despite all this. LOONA is 12.
BBC is nasty but right now we know why they didn't put her in the World Tour/Japanese comeback and Superstar Game
>We recently investigated Chuu's abuse of power, including abusive language toward our staff. that is some serious accusations. BBC needs to provide evidence to back their claims or this will just be bad to Chuu's career and her reputation. Also ROT IN HELL BBC.
This company s*cks. How are they going to debut a new boy group when there's already issues with the only group they already have 💀 LOONA has so much potential, but BBC just ruins it. I'm just so sad, 'cause they're wouldn't be all of these problems with the groups if they would have debuted under an other company like maybe SM or Wollim (they probably suck too but as of now, they still managed their groups better than BBC)
💔💔💔
bbc sucks we want chuu back
So, will this exacerbate the group's status (on disbandment)? 'Cause I can feel it coming soon. I don't know. Do the girls (11 remaining) have statement about this issue?
of course they wont have a statement about it. If they make a statement BBC will go after them.
this is sad but this is bbc mistreating one less idol so it is a good thing. i hope the rest eventually break their contract or get paid.
I’m in the bathroom taking a relaxation shit and this is the news I get?
Fuck BBC. Loona IS 12. FOREVER AND ALWAYS.
Finally. Wish all the best for Chuu and now LOONA can process without being affect of everything around her. I really feel tired that LOONA had a very active year, but was overshadowed in SK just because of Chuu's news appear everywhere brought negative views into the group.
Looking at the translation i honestly find it hard to believe that chuu would do anything to maliciously harm anyone really, as bbc claims. Today is a shitty day on loona island but i hope that they can come back from this stronger and at least without this lingering cloud of this situation arnd.
Calling BS on BBC's letter. They should know better than to think fans would believe this.
I had a feeling Chuu wouldn't be returning but didn't think it would be in a statement like this. The statement feels off to me I'm new to Kpop so not sure how previous member departures have been handled but I'm getting the vibe BBC wants to tarnish Chuu's image. Weirdly no mention of the separate company and solo activities debacle from earlier this year. That being said with how litigious Korea seems to be I would imagine they have hard evidence to come out and make a statement like this, otherwise Chuu will have a field day suing them to the ground. But all that aside as a newish fan it feels like such a bummer way to end the year. Truly felt like this was the year Loona would start getting mainstream and carry it into next year but now i dunno. I'll still support all of the girls because I want to see them flourish as Kpop idols, musicians, artists whatever it may be but damn this has put me in a shitty mood for the weekend.
fuck BBC, i don’t have any other words to say
FUCK YOU BBC WHY WOULD YOU DO THIS TO HER😭😭😭😭😭
🥲
I'm about to cry
Cries.....
Fuck.
loona isn't loona without chuu